Comments on: Batman, Sociopaths & Sales Letters http://bensettle.com/blog/batman-sociopaths-sales-letters/ Easy, Ethical & Profitable Sales Tips For Serious Entrepreneurs Wed, 10 Mar 2010 04:12:22 -0800 http://wordpress.org/?v=2.9.2 hourly 1 By: Ben Settle http://bensettle.com/blog/batman-sociopaths-sales-letters/comment-page-1/#comment-648 Ben Settle Fri, 16 Jan 2009 21:14:35 +0000 http://bensettle.com/blog/?p=1309#comment-648 Hey Mike, how've you been? Thank you for stopping in, it's good to hear from ya Ben<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('648','Ben Settle'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('648','Ben Settle','Hey Mike, how\'ve you been? Thank you for stopping in, it\'s good to hear from ya\r\n\r\nBen'); return false;">Quote</a></div> Hey Mike, how’ve you been? Thank you for stopping in, it’s good to hear from ya

Ben

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]]> By: Michael http://bensettle.com/blog/batman-sociopaths-sales-letters/comment-page-1/#comment-646 Michael Fri, 16 Jan 2009 20:45:49 +0000 http://bensettle.com/blog/?p=1309#comment-646 Great points and an enjoyable read. You also proved another copywriting adage true. I clicked on this post after seeing the title. The headline rules and you won a reader because of it. Who can resist "Batman, Sociopaths & Sales Letters"?<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('646','Michael'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('646','Michael','Great points and an enjoyable read.\r\n\r\nYou also proved another copywriting adage true. I clicked on this post after seeing the title. The headline rules and you won a reader because of it.\r\n\r\nWho can resist \"Batman, Sociopaths & Sales Letters\"?'); return false;">Quote</a></div> Great points and an enjoyable read.

You also proved another copywriting adage true. I clicked on this post after seeing the title. The headline rules and you won a reader because of it.

Who can resist “Batman, Sociopaths & Sales Letters”?

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]]> By: Ben Settle http://bensettle.com/blog/batman-sociopaths-sales-letters/comment-page-1/#comment-601 Ben Settle Thu, 01 Jan 2009 00:22:45 +0000 http://bensettle.com/blog/?p=1309#comment-601 Thanks for chiming in Note, always cool to hear your take on things. I don't know who was the first to say this, but it's 100% true: <b>Copy is a sales multiplier, not a magic pill.</b> Ben<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('601','Ben Settle'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('601','Ben Settle','Thanks for chiming in Note, always cool to hear your take on things. I don\'t know who was the first to say this, but it\'s 100% true: <b>Copy is a sales multiplier, not a magic pill.<\/b> \r\n\r\nBen'); return false;">Quote</a></div> Thanks for chiming in Note, always cool to hear your take on things. I don’t know who was the first to say this, but it’s 100% true: Copy is a sales multiplier, not a magic pill.

Ben

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]]> By: Note Taking Nerd #2 http://bensettle.com/blog/batman-sociopaths-sales-letters/comment-page-1/#comment-600 Note Taking Nerd #2 Wed, 31 Dec 2008 23:27:44 +0000 http://bensettle.com/blog/?p=1309#comment-600 Wuttup Ben, Your point emphasizes what some copywriters forget. Copy is the least important factor in a piece bringing a smile to the face of everyone involved in a project. I've heard the value of the three vital components of a projects success broken down a couple of ways by different experts. It always comes down to approximately 40% offer, 50% list and 10% copy? When I was in the fundraising industry I found this to be absolutely positively true. Knowing the list I'm going to is hot and having a Jay Abrahamesque mountain of value proposition takes a humongous burden off my shoulders. Once these two are in the bag, I know I don't have to have platinum flowing from my fingers. I'll be o.k. just spinning gold. Hell, I might even get away with silver. It always helps to be reminded of what's really important when I get to work on project. Thanks again Ben for making today's writing easier for me. Note Taking Nerd #2<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('600','Note Taking Nerd #2'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('600','Note Taking Nerd #2','Wuttup Ben,\r\n\r\nYour point emphasizes what some copywriters forget. \r\n\r\nCopy is the least important factor in a piece bringing a smile to the face of everyone involved in a project.\r\n\r\nI\'ve heard the value of the three vital components of a projects success broken down a couple of ways by different experts. It always comes down to approximately 40% offer, 50% list and 10% copy?\r\n\r\nWhen I was in the fundraising industry I found this to be absolutely positively true.\r\n\r\nKnowing the list I\'m going to is hot and having a Jay Abrahamesque mountain of value proposition takes a humongous burden off my shoulders. \r\n\r\nOnce these two are in the bag, I know I don\'t have to have platinum flowing from my fingers.\r\n\r\nI\'ll be o.k. just spinning gold. Hell, I might even get away with silver.\r\n\r\nIt always helps to be reminded of what\'s really important when I get to work on project.\r\n\r\nThanks again Ben for making today\'s writing easier for me.\r\n\r\nNote Taking Nerd #2'); return false;">Quote</a></div> Wuttup Ben,

Your point emphasizes what some copywriters forget.

Copy is the least important factor in a piece bringing a smile to the face of everyone involved in a project.

I’ve heard the value of the three vital components of a projects success broken down a couple of ways by different experts. It always comes down to approximately 40% offer, 50% list and 10% copy?

When I was in the fundraising industry I found this to be absolutely positively true.

Knowing the list I’m going to is hot and having a Jay Abrahamesque mountain of value proposition takes a humongous burden off my shoulders.

Once these two are in the bag, I know I don’t have to have platinum flowing from my fingers.

I’ll be o.k. just spinning gold. Hell, I might even get away with silver.

It always helps to be reminded of what’s really important when I get to work on project.

Thanks again Ben for making today’s writing easier for me.

Note Taking Nerd #2

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