Earlier this week, an “Email Players” subscriber asked about daily emails:
“My question is what gives you such conviction that 7/week is the “right” frequency? i.e. how do you know that pros (relationship) outweigh the cons (unsubscribes)?”
I have gotten many variations of this question before.
And, I probably sound like a broken record answering it.
So this time, instead of answering it in the usual way (lecturing) I will simply Bensplain it in a way that anyone can understand at a glance.
Behold, an email I got from “Email Players” subscriber Brian Saemann:
Just became an Email Player the other day – I’m looking forward to the June issue. It only took 2,253 emails to get me. That’s gotta be a record:
(NOTE: His email contained the screenshot of his gmail proving the numbers)
All right, on to the important stuff:
The deadline to get the July “Email Players” issue is on you like a rash — just two days to go. After that, I send it to the printer and it’ll be too late to get this issue, which contains quite possibly the single most profitable training for anyone in the business of persuasion I can impart.
I decided to wait until now to teach it for several reasons.
(One of which, July is my birthday month, it’s like my gift to my subscribers…)
The link to subscribe while there is still a little time left is here: