Copywriting Q&A

Just got this question about finding joint venture partners.
Since this is such a hot topic (and a great way to build businesses) I thought you might find my answer to his question helpful in setting up your own deals.
Here goes:
QUESTION: I am brand new to copywriting and the Internet and wanted to know if you [...]

{ 0 comments }

The following may sound like marketing “heresy.”
But I swear it’s true.
And, if you are nervous about not having a ton of testimonials for your product or service, I think you will find it quite helpful.
Anyway, here’s a question I just got and my answer:
QUESTION: “Ben, I am just entering my market and my product [...]

{ 2 comments }

Got some interesting “Q&A” today.
Some required longer-than-usual answers.
So no time for dilly-dally, let’s get it on…
QUESTION: I heard you talk about the benefits of going through the best copywriting and marketing courses 10 times at least. How do you get through all that material so many times? I hardly have enough time [...]

QUESTION: Ben, I heard you got your start in copywriting by doing joint ventures so you would not be paid a fee but on the sales. I am a new copywriter and would like to know how you set that up?
BEN: That’s a great question.
It’s an extremely important one, too.
Because while copywriting [...]

{ 3 comments }

QUESTION: A while back you mentioned some great e-letters you read for ideas and inspiration and it was very useful. Do you have any other e-letters you recommend for becoming better at selling with emails?
BEN: Actually… yes. One person I forgot to mention is “Shameless” Shamus Brown.
Shamus sells information on [...]

I was recently asked the following question about email copywriting:

Hi Ben,
I just wanted to take a minute to compliment you on your email messages. They always sound so personal and never like a list message. What is your secret for doing that so well?

If there’s any “secret”, it’s simply studying what the email [...]

{ 4 comments }

Ready to roll with some more copywriting and marketing Q&A?
Alrighty then… let’s get it on…
QUESTION: Is there a good book or course that will show me how to write killer headlines?
BEN: One of the best headline resources I’ve ever seen is actually free… gets almost zero publicity in the copywriting “echo chambers”… and [...]

{ 4 comments }

Oscar (NOT his real name) writes:
“I was hoping to receive more tips and free advice. [You] seem to send mostly promo’s for other people’s stuff. I don’t want to buy anything. I just want to learn from what’s available on the net for free. If I want to pay for anything, I’ll sign up for [...]

{ 11 comments }

Well my friends, it’s time to rumble with some more Q&A.
I’ve been getting a LOT of great questions everyone can benefit from.
Let’s hit it…

QUESTION: I would love to see some deep analysis of proven ads broken down line by line like Eugene Schwartz does in his book. Do you have any plans to do that?
BEN: [...]

{ 1 comment }