Swipe File Secrets Of A Million-Dollar Copywriter Who Hates Writing

This is an interview I did with swipe file expert John “Angel” Anghelache—hands-down one of the best copywriters I know.

And one of the things that makes his ads so powerful is not how big his swipe file is… but how he uses it.

You see, it’s one thing to have a swipe file of great ads… but it’s something else to be able to use it to create one winning ad after another.

Only a small handful of copywriters really have this “knack” down.

And John is one of them.

In this 100% free interview you’ll see how John “swipes” his way to writing ads that pull tens of millions of dollars in sales for his clients.

And how you can just as easily do the same thing.

I’ve been using his secrets myself and I can tell you right now—they work!

NOTE:

This interview is no longer available on this site.

You can only get it on the free bonus CD that comes with
The Copywriting Grab Bag book at:

www.CopywritingGrabBag.com

Email, Print Or Share This Post:
  • Digg
  • email
  • Print
  • StumbleUpon
  • Facebook
  • LinkedIn

{ 11 comments… read them below or add one }

Cedar December 4, 2007 at 10:23 pm

Hi Ben,

Subscribed to your blog today after last night’s conference call. Got a lot from the call, appreciate your (you and Mike) down to earth approach and look forward to more tonight.

Blessings,
Cedar Kelly

Reply – Quote
Ben Settle December 5, 2007 at 1:13 pm

Thanks Cedar, I’m really glad you are enjoying it.

Ben

Reply – Quote
Phil February 13, 2008 at 3:36 am

Hey Great website.

Down to earth, honest and usable information.

I look forward to reading your book.

thanks,
Phil

Reply – Quote
Ben Settle February 13, 2008 at 3:38 am

Thank you Phil, I’m pleased you got value from the interview. And I hope you get just as much from the book.

Ben

Reply – Quote
Dr. Wright May 13, 2008 at 4:35 pm

He shared some great insight about using a swipe file. It makes sense to stay in your genre when you are first starting out.

Reply – Quote
Ben Settle May 13, 2008 at 4:42 pm

Glad you enjoyed John’s insights Dr. Wright and for stopping by to comment. You’re so right — he definitely simplifies things, especially for anyone just starting out.

Ben

Reply – Quote
Mike Klingler July 16, 2008 at 7:51 pm

Great content. I’m convinced that communication is the key to success, period. I’ve starting putting more and more emphasis on this in our training as well. Most people are just not willing to put in the work to develop their skills like this. Those who are can make millions, literally. Study this stuff and follow through on what’s being taught here–this IS your lucky break–IF you follow through!

Reply – Quote
Joe Swopes November 25, 2008 at 4:14 am

Thank you sir! I am finding so much stuff between your site and your swipe file report man! Thanks a ton.

Reply – Quote
Walter December 31, 2008 at 5:32 pm

Thanks for the tips. They are effective and makes writing easier.

http://www.waltseward.blogspot.com

Reply – Quote
Michelle Noe February 19, 2009 at 4:25 pm

I have taken a few courses on copywriting and am glad that I found your website because the interview with John was really enlightening…thanks for sharing it.

Reply – Quote
Ben Settle February 19, 2009 at 5:05 pm

Hey Michelle, thank you for letting me know, and I’m very pleased you are getting value from the site.

Ben

Reply – Quote

Leave a Comment