One of the big challenges people have writing ads is when they\u2019re just starting out, or their product is brand new, and they (and their product) have no track record of success, no scrolling box of testimonials, and no marketplace positioning, brand, or recognized name whatsoever.<\/p>\n
(Not even anything someone can yet Google.)<\/p>\n
It\u2019s quite the pickle.<\/p>\n
What do you do in those cases?<\/p>\n
That, my little droogie, is what storytelling is for.<\/p>\n
It\u2019s astonishing how persuasive a story can be.<\/p>\n
People who sell stocks have long known how easy it is to get investors worked up about buying a bunch of stock from a brand new start up that (for all anyone knows) is run out of a shed in the founder\u2019s back yard in the middle of nowhere\u2026 just by telling the right kind of story.<\/p>\n
You just have to know what *kind* of stories work best in this case.<\/p>\n
It’s too much to go into here.<\/p>\n
But, I do talk about it in detail in my \u201cCopy Slacker\u201d course.<\/p>\n
In fact, copywriter Mary Rose Maquire recently said:<\/p>\n
I LOVE Copy Slacker!! I have a new offer for a product I’ve been working on over the past three months. I’m finally getting around to thinking of how to present it. Since I have no testimonials, I have to be creative.<\/strong><\/p>\n
Copy Slacker to the rescue!<\/strong><\/p>\n
Ben explains in the fourth video Storytelling Method #4 and #5 EXCELLENT ways to present your offer, even if your product doesn’t have a track record. I’m going to be working on the #5 method today.<\/strong><\/p><\/blockquote>\n
Best part?<\/p>\n
The two methods Mary is talking about are ridiculously simple.<\/p>\n
You don\u2019t need to attend any storytelling seminars or bootcamps. You don\u2019t need to have read lots of stories. And, frankly, you don\u2019t even have to be a good writer. Anyone can tell a story regardless of writing ability. But, if you want a guide, then elBenbo is only too happy to do the wicked deed.<\/p>\n
Anyway, yes, Copy Slacker is expensive.<\/p>\n
And, no, it won\u2019t make you a \u201cworld class\u201d or \u201cA-list\u201d copywriter.<\/p>\n
But, it can make you lots of sales.<\/p>\n
And, it can make those sales in a way that\u2019s so simple it just might astound your righteous self.<\/p>\n
Go here to get your eager hands on it today:<\/p>\n