Let me tell you about my copywriting pal Nate.<\/p>\n
He’s a copywriter at Agora, and when I visited their offices a while back to teach some of their writers and editors some ideas about storytelling, infotainment, and email copywriting, I got to talking to him about their health offers. Specifically, how to make health offers compliant to steer clear of running afoul of any government rules or laws, etc.<\/p>\n
Anyway, he offered to look at my copy selling a prostate product.<\/p>\n
Of course, I jumped at the chance.<\/p>\n
(They have strict lawyers there, making sure everything is kosher with the law.)<\/p>\n
And, I sent him the ad.<\/p>\n
A few days later I get an email from him worried about his prostate! Whether or not that was in his head (he seems kinda young to have those kind of problems), I don\u2019t know. But he was convinced. And, in fact, he bought both my eBook and the supplement!<\/p>\n
More:<\/p>\n
When I originally wrote the ad, I sent it to some of my copywriting pals.<\/p>\n
And, they too, wondered if they had prostate issues.<\/p>\n
Anyway, usually I am more of a \u201csell to the sick, not the healthy\u201d kinda guy.<\/p>\n
But, there are ways to sell prevention.<\/p>\n
And, in the August \u201cEmail Players\u201d issue (on page 13) I reveal how.<\/p>\n
This issue goes to the printer soon, though.<\/p>\n
So time is short.<\/p>\n
Subscribe here today, while you can still get it:<\/p>\n