{"id":12177,"date":"2017-06-26T19:20:18","date_gmt":"2017-06-27T02:20:18","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=12177"},"modified":"2017-06-26T19:20:18","modified_gmt":"2017-06-27T02:20:18","slug":"why-this-oprah-copywriter-reads-elbenbos-daily-madness","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\/","title":{"rendered":"Why This Oprah Copywriter Reads elBenbo&#8217;s Daily Madness"},"content":{"rendered":"<p>Full disclosure:<\/p>\n<p>I\u2019m posting the following out of pure ego. I mean, how could I *not* brag about a testimonial from one of my copywriting heroes \u2014 the A-list copywriter who was AWAI\u2019s copywriter of the year, has written copy for Oprah, and continually writes control packages for the world\u2019s most prestigious (and competitive) alternative health direct marketing companies: Carline Anglade-Cole? Her talk at AWAI\u2019s boot camp last year was brilliant, and she is hands down my favorite headline copywriter ever since.<\/p>\n<p>(I have no idea how she does it).<\/p>\n<p>Anyway, enough fanboy mode.<\/p>\n<p>Here is what she said:<\/p>\n<blockquote><p><strong>Hi Ben!<\/strong><\/p>\n<p><strong>Just want you to know I get great advice and at least one chuckle&#8230; or a slap on the forehead &#8220;duh&#8221;&#8230; every time I read your emails!<\/strong><\/p><\/blockquote>\n<p>All right on to business:<\/p>\n<p>The July \u201cEmail Players\u201d issue goes to the printer in a few days.<\/p>\n<p>Subscription info here:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.EmailPlayers.com\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Full disclosure: I\u2019m posting the following out of pure ego. I mean, how could I *not* brag about a testimonial from one of my copywriting heroes \u2014 the A-list copywriter who was AWAI\u2019s copywriter of the year, has written copy for Oprah, and continually writes control packages for the world\u2019s most prestigious (and competitive) alternative [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-12177","post","type-post","status-publish","format-standard","category-email-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Full disclosure: I\u2019m posting the following out of pure ego. I mean, how could I *not* brag about a testimonial from one of my copywriting heroes \u2014 the A-list copywriter who was AWAI\u2019s copywriter of the year, has written copy for Oprah, and continually writes control packages for the world\u2019s most prestigious (and competitive) alternative\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ben Settle\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/bensettle.com\/blog\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Ben Settle -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Why This Oprah Copywriter Reads elBenbo\u2019s Daily Madness - Ben Settle\" \/>\n\t\t<meta property=\"og:description\" content=\"Full disclosure: I\u2019m posting the following out of pure ego. I mean, how could I *not* brag about a testimonial from one of my copywriting heroes \u2014 the A-list copywriter who was AWAI\u2019s copywriter of the year, has written copy for Oprah, and continually writes control packages for the world\u2019s most prestigious (and competitive) alternative\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/bensettle.com\/blog\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2017-06-27T02:20:18+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2017-06-27T02:20:18+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Why This Oprah Copywriter Reads elBenbo\u2019s Daily Madness - Ben Settle\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Full disclosure: I\u2019m posting the following out of pure ego. I mean, how could I *not* brag about a testimonial from one of my copywriting heroes \u2014 the A-list copywriter who was AWAI\u2019s copywriter of the year, has written copy for Oprah, and continually writes control packages for the world\u2019s most prestigious (and competitive) alternative\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#blogposting\",\"name\":\"Why This Oprah Copywriter Reads elBenbo\\u2019s Daily Madness - Ben Settle\",\"headline\":\"Why This Oprah Copywriter Reads elBenbo&#8217;s Daily Madness\",\"author\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#organization\"},\"datePublished\":\"2017-06-26T19:20:18+00:00\",\"dateModified\":\"2017-06-26T19:20:18+00:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#webpage\"},\"articleSection\":\"Email\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/bensettle.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/email-marketing\\\/#listItem\",\"name\":\"Email\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/email-marketing\\\/#listItem\",\"position\":2,\"name\":\"Email\",\"item\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/email-marketing\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#listItem\",\"name\":\"Why This Oprah Copywriter Reads elBenbo&#8217;s Daily Madness\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#listItem\",\"position\":3,\"name\":\"Why This Oprah Copywriter Reads elBenbo&#8217;s Daily Madness\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/email-marketing\\\/#listItem\",\"name\":\"Email\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#organization\",\"name\":\"Ben Settle\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/\",\"name\":\"Ben Settle\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5b41e5a7b56ff3ef2863efb96b60feb917a13ead5504ea75e8cd43c818d75f7a?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Ben Settle\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/#webpage\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/why-this-oprah-copywriter-reads-elbenbos-daily-madness\\\/\",\"name\":\"Why This Oprah Copywriter Reads elBenbo\\u2019s Daily Madness - Ben Settle\",\"description\":\"Full disclosure: I\\u2019m posting the following out of pure ego. 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