Few days ago a bloke on facebook declared:<\/p>\n
\u201cLOL you can tell marketers who use Ben Settle\u2019s teaching a mile off! It IS really good stuff though in terms that it must work because so many name marketers use it.\u201d<\/strong><\/p><\/blockquote>\n
He further commented that my methods are:<\/p>\n
\u201cMore the abrasive, repulsion marketing style\u201d<\/strong><\/p><\/blockquote>\n
My take on it?<\/p>\n
I don\u2019t teach this idea of being abrasive and repulsion marketing as a tactic or to make you look \u201ccool\u201d or whatever. It\u2019s simply a natural byproduct of being honest with your market. On the other hand, it has become trendy for people to act like pricks in their marketing to show how \u201ctotes repulsive and abrasive!\u201d they are. Not-so-coincidentally, my pal Shane Hunter and I just had this conversation, about how this sudden crop of repulsive and abrasive people are like guys who learn the PUA (pick up artist) concept of negging, and start going around insulting girls, turning the high quality girls off.<\/p>\n
In marketing, it works on fanboys and hyper buyers who buy anything.<\/p>\n
But to thinking people?<\/p>\n
To the high quality customers?<\/p>\n
And, to the skeptics?<\/p>\n
(Who make up 2-5 times more people than the hyper buyers)<\/p>\n
Good luck with that.<\/p>\n
It\u2019s not about insulting your market or pounding your chest declaring how you have \u201ctiger\u2019s blood!\u201d (as I saw someone do recently, it was amusing) or whatever.<\/p>\n
People who do that have missed the point entirely.<\/p>\n
All right, enough of this.<\/p>\n
Let\u2019s sally-forth to the pitch:<\/p>\n
If you want to learn how to write emails that make sales practically every time you push that \u201csend\u201d button (assuming you have an offer your list wants), and do it without having to act like someone you\u2019re not, then check out my \u201cEmail Players\u201d newsletter.<\/p>\n
It\u2019s not cheap.<\/p>\n
And, it\u2019s not for people who don\u2019t like to think.<\/p>\n
(Especially the next issue in September.)<\/p>\n
But, it works \u2014 assuming you apply it.<\/p>\n
Here\u2019s the link:<\/p>\n