{"id":12403,"date":"2017-09-26T08:43:17","date_gmt":"2017-09-26T15:43:17","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=12403"},"modified":"2017-09-26T08:43:17","modified_gmt":"2017-09-26T15:43:17","slug":"how-ecommerce-marketers-can-scare-the-hades-out-of-the-competition","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-ecommerce-marketers-can-scare-the-hades-out-of-the-competition\/","title":{"rendered":"How eCommerce Marketers Can Scare The Hades Out Of The Competition"},"content":{"rendered":"

\u201cI sell eCommerce – how is your email methodology going to help me??\u201d<\/strong><\/p><\/blockquote>\n

The above is a variation of a question that rolls in and out of here every now and then. Not every day. But, often enough where I\u2019ve decided to address it in an \u201cEmail Players\u201d issue. In fact, the October \u201cEmail Players\u201d issue has an eCommerce marketing plan laid out for you (in less than a page \u2014 it ain\u2019t complicated at all) on a golden platter being used by one of my subscribers now with ridiculously great success, probably scaring the hades out of any competition watching him rise through the ranks.<\/p>\n

It\u2019s ridiculously simple, too.<\/p>\n

Which is probably why so few eCommerce people do it, opting for complicated instead, because funnels or whatever.<\/p>\n

In fact, true story:<\/p>\n

A while back, one of my marketing pals was telling me how they spent a small fortune to learn how to implement continuity with their business. Apparently, he spent a few days and a ton of money to learn what he did. And, while I didn\u2019t have the heart to tell him at time\u2026 pretty much everything he told me he learned can be found in a $3.99 eBook I sell on Kindle. (Which is far more an indictment of me than anything, I have clearly been grossly under-charging for my information over the years \u2014 something I\u2019ll be remedying in 2018 and beyond.)<\/p>\n

Anyway, back to eCommerce:<\/p>\n

It goes to show what I\u2019ve been saying for years:<\/p>\n

eCommerce, B2B, MLM, getting freelance clients, brick & mortar businesses\u2026 all these businesses that are supposedly different or whatever \u2014 at the end of the day, it\u2019s just simple direct response marketing.<\/p>\n

You build a list and mail it.<\/p>\n

You mail those buyers other related stuff.<\/p>\n

And, if you have an especially big eCommerce product line (like the \u201cEmail Players\u201d subscriber whose marketing plan I share in the next issue) you simply do it how he does it, and you\u2019ll be just fine.<\/p>\n

That\u2019s all I got for today.<\/p>\n

The October issue goes to the printer in 4 days.<\/p>\n

It\u2019s a great jumping on issue for newer people to my world, especially.<\/p>\n

Here\u2019s the link:<\/p>\n

www.EmailPlayers.com<\/strong><\/a><\/p>\n

Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cI sell eCommerce – how is your email methodology going to help me??\u201d The above is a variation of a question that rolls in and out of here every now and then. Not every day. But, often enough where I\u2019ve decided to address it in an \u201cEmail Players\u201d issue. In fact, the October \u201cEmail Players\u201d […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-12403","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-email-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/12403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=12403"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/12403\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=12403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=12403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=12403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}