A little while back, I saw an article on a right wing website talking about a left wing lesbian pagan, and a book she was promoting, and why the audience should listen to her.<\/p>\n
Anyway, it had two extremely powerful components you can use in advertising:<\/p>\n
(1) contrast<\/p>\n
(2) selling against type<\/p>\n
The lesson?<\/p>\n
With these two persuasion tools in your hip pocket (contrast and selling against type), it\u2019s almost impossible for your brain to ignore your marketing.<\/p>\n
And you know what else?<\/p>\n
This is doubly true for your email subject lines.<\/p>\n
In fact, that article contained a perfect email subject line \u201ctemplate\u201d that can be used in any market I\u2019ve ever heard of.<\/p>\n
So perfect, I hereby knight it the best subject line template of 2017.<\/p>\n
And guess what?<\/p>\n
In the January \u201cEmail Players\u201d issue, I show you this template.<\/p>\n
And, I also show you 7 examples for how to apply it so that people not only want to read your email when it hits their inbox before anything else they see, but be \u201cleaning in\u201d to read your email carefully (ignoring all other distractions) and making them far more likely to want to buy from you.<\/p>\n
I\u2019m sending this baby to the printer in a couple days.<\/p>\n
After that, i\u2019ll be too late to get it.<\/p>\n
Here\u2019s where to subscribe, while there\u2019s still a little time left:<\/p>\n