I am not sure I am supposed to reveal this person\u2019s name or not.<\/p>\n
(For reasons that’ll be obvious)<\/p>\n
But, behold…<\/p>\n
How To Benefit 2-10x From An Email Player\u2019s Subscription:<\/strong><\/p>\n
I wrote a badass sales page for a client. He paid big bucks, and I\u2019ve got a royalty agreement in place.<\/strong><\/p>\n
Problem is: after the initial launch, this typical shiny-object-obsessed client focused his attention on \u201cother projects\u201d<\/strong><\/p>\n
Projects that didn\u2019t involve me.<\/strong><\/p>\n
He went cold on me. And while I enjoyed the retainer\/royalty agreement \u2013 money for nothing is a poor business strategy.<\/strong><\/p>\n
My devious solution?<\/strong><\/p>\n
Get him to subscribe to good ol\u2019 elBenbo\u2019s Email Players Newsletter.<\/strong><\/p>\n
Without ME having to convince him of his silly ways, he\u2019s now given me a raise \u2013 both because now I’m writing his daily emails and in the backend because we\u2019re making more overall sales.<\/strong><\/p>\n
All without me having to talk him into another project or tell him directly.<\/strong><\/p>\n
Anyway, this Christmas, the gift comes back to the giver. This \u201cswipe and deploy\u201d strategy can be very lucrative for the copywriter who\u2019s about to get canned because his clients aren\u2019t as focused on the big picture as they are.<\/strong><\/p><\/blockquote>\n
Something more:<\/p>\n
There\u2019s been a pleasant trend afoot with copywriters, coaches, and other service providers insisting their clients subscribe to \u201cEmail Players\u201d. (The above is just one of many, and one of my subscribers even gifts it to her best clients.)<\/p>\n
Speaking of clients:<\/p>\n
The February issue goes to the printer soon.<\/p>\n
It\u2019s got all kinds of ideas (proven) on how to attract, make more fees from, and get along better with high quality clients (while SPURNING the low quality ones).<\/p>\n
Here\u2019s the link:<\/p>\n