Not long ago, I was forwarded a link to a website for coaches, where one of the guys there was lamenting about how I don\u2019t offer a money-back offer.<\/p>\n
Specifically, he said:<\/p>\n
\u201cNot keen on not receiving a MBO…when I see sellers who are like this, I question their integrity.\u201d<\/strong><\/p><\/blockquote>\n
All of which I found ironic.<\/p>\n
Why?<\/p>\n
Because in my experience, and in the experience of every single info marketer and info publisher I\u2019ve ever spoken to about this, it\u2019s the people who ask about a guarantee who are almost 100% certain to refund high quality products that are honestly advertised, while copying everything first.<\/p>\n
i.e. have zero integrity.<\/p>\n
It\u2019s such a reliable red flag they might as well wear a badge saying:<\/p>\n
\u201cI\u2019m going to refund whatever you sell me.\u201d<\/strong><\/p><\/blockquote>\n
These are simply not the kind of customers I cater to.<\/p>\n
And, I am tickled blue there are websites like this where these types congregate, tell each other not to buy from me, and then buy from (and get a refund from) someone else.<\/p>\n
They do us both a big favor.<\/p>\n
And, save us both a lot of time, too.<\/p>\n
Anyway, on to the business:<\/p>\n
My \u201cEmail Players\u201d newsletter is definitely not for those who can\u2019t make a buying decision without a money-back offer.<\/p>\n
Nor do I cater to quitters, either.<\/p>\n
i.e. I don\u2019t let people back after they leave.<\/p>\n
This ruthlessly simple policy has made for some of the best, highest-performing, and must successful customers I could ever ask for.<\/p>\n
A few loser-types slip in every now and then.<\/p>\n
But overall, I\u2019d take the Pepsi Challenge against anyone else\u2019s customer base any day.<\/p>\n
To see if you qualify for a place amongst us, go here:<\/p>\n