Sometimes your long-suffering servant elBenbo gets accused by the trolls and skeptics of using a bit of \u201cpuffery\u201d\u2026 as if some of the things I claim about \u201cEmail Players\u201d possibly be true, and are maybe even a wee bit exaggerated.<\/p>\n
But, if anything, I think I\u2019m holding back.<\/p>\n
And, here’s a little venom for those nay-sayers proving why:<\/p>\n
Your book \u201cThe Email Players Skhema\u201d just detonated in my brain.<\/strong><\/p>\n
I started reading it today after it had been sitting on my desk all week. I got to page 10 and said, I need a fresh notebook to write down all the ideas that are blasting into my mind.<\/strong><\/p>\n
Here\u2019s a sidebar note before I talk about just a few of the ideas that were generated.<\/strong><\/p>\n
Ben, you sometimes talk about Gary Bencivenga and with good reason. Gary is brilliant when it comes to copywriting. One of the best ever and acknowledged as such by the best of the best of his peers. I was at Gary\u2019s once-in-a-lifetime retirement seminar May 20th, 2005, at The St. Regis Hotel in New York City, along with 130 of the most brilliant minds in copywriting, marketing and sales.<\/strong><\/p>\n
In addition to Gary \u201ctelling all\u201d about how to become a successful copywriter, he revealed 2 of his \u201csecret weapons\u201d for generating ideas and bullets. Dale Carnegie\u2019s book \u201cHow to Win Friends and Influence People\u201d and Frank Bettger\u2019s book \u201cHow I Raised Myself from Failure to Success in Selling”.<\/strong><\/p>\n
I have to be honest about this and I want to be perfectly clear!<\/strong><\/p>\n
Your Email Players Skhema book blows to smithereens both books that Gary Bencivenga said were for decades his secret weapons.<\/strong><\/p>\n
Here\u2019s what I got from just the first several pages of your book where you detail your \u201c13 ways to write subject lines that are almost impossible to ignore\u201d.<\/strong><\/p>\n
For the record, I\u2019m a real estate Broker and from the dozens of ideas generated here\u2019s just 3 for subject lines that your book detonated in my brain for me to build an email list of hungry real estate salespeople:<\/strong><\/p>\n
From subject line secret #6 – Your average listing commission 5% – Mine 8.51%<\/strong>
\nFrom subject line secret #2 – They just \u201cstole\u201d $3,237.57 from your commissions<\/strong>
\nFrom subject line secret #3 \u2013 Highest ROI real estate training ever – every $1 brings $6.21<\/strong><\/p>\nI could go on with the ideas generated by your Email Players Skhema book and I\u2019m only up to page 25 of your 135 page book. (Looks like I\u2019ll be staying up most of the night.)<\/strong><\/p>\n
By the way. I\u2019ve read thousands of books on just about every business subject.<\/strong><\/p>\n
My all-time favorite book however is the Bible. Today your Email Players Skhema book just hit #2 on my list. (It won’t go higher!)<\/strong><\/p>\n
Ben, your Email Players Skhema book is \u201cDa Bomb\u201d.<\/strong><\/p>\n
And I\u2019m absolutely looking forward to your April issue of the \u201cEmail Players\u201d newsletter!<\/strong><\/p>\n
Ben, you have my permission to use the above in any way your \u201cobnoxiously twisted mind\u201d sees fit.<\/strong><\/p>\n
Vic Pattenaude, Broker<\/strong><\/p><\/blockquote>\n
The May issue goes to the printer shortly.<\/p>\n
You\u2019ll know if you\u2019re too late because you won\u2019t be able to order at the shopping cart \u2014 since it will be turned off.<\/p>\n
To get this issue in your hot little claws, go here immediately:<\/p>\n