{"id":13722,"date":"2019-06-29T20:10:14","date_gmt":"2019-06-30T03:10:14","guid":{"rendered":"https:\/\/bensettle.com\/blog\/?p=13722"},"modified":"2019-06-29T20:10:14","modified_gmt":"2019-06-30T03:10:14","slug":"cringe-worthy-bad-advice-i-gave-for-years-about-creating-content","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/cringe-worthy-bad-advice-i-gave-for-years-about-creating-content\/","title":{"rendered":"Cringe-Worthy Bad Advice I Gave For Years About Creating Content"},"content":{"rendered":"<p>A shameful confession:<\/p>\n<p>For many years and up until very recently (including in the July \u201cEmail Players\u201d issue), I used to aggressively advocate marketers, authors, and assorted other business people do their content creation (whether creating products, writing emails, pounding out sales copy, or whatever their #1 content-creation priority is for the day) the first hour of the day.<\/p>\n<p>The reason?<\/p>\n<p>Because that\u2019s when people are at their most creative.<\/p>\n<p>There\u2019s a lot of evidence backing this up, too.<\/p>\n<p>And all the most productive people I know practically swear by it.<\/p>\n<p>But, I was reading an interview with Stan Lee \u2014 easily one of the most prolific writers and content-machines who ever walked the face of the earth \u2014 just a few short weeks ago, and realized how horrible that advice is for certain people.<\/p>\n<p>For example, he used to structure his day like so:<\/p>\n<ul>\n<li>Get up<\/li>\n<li>Do &#8220;people&#8221; stuff &#8211; like go to the office, have meetings, talk to his assistants, give media interviews, etc<\/li>\n<li>Go home around 2 pm and write the rest of the day<\/li>\n<\/ul>\n<p>Now, I can tell you, if I did that, my mind would be mush, my energy levels would be wiped out, and my content, writing, etc would be a phantom shadow of what it could and would be.<\/p>\n<p>But that\u2019s because Yours Reclusive is an introvert.<\/p>\n<p>And, thus, I derive my energy &#8211; like Superman getting his power from the sun &#8211; from being alone.<\/p>\n<p>Extroverts, on the other paw, like Stan Lee, get their energy from being around people, talking to people, and pleasing people. Thus, if you\u2019re an extrovert, I now advise switching the whole thing around \u2014 and doing all your \u201cpeople\u201d stuff (phone calls, meetings, errands that deal with people, talking to vendors, coaching calls, consulting sessions, etc) during that first hour, instead of writing.<\/p>\n<p>This should make you more productive.<\/p>\n<p>You content more profitable.<\/p>\n<p>And, your day a lot more fun.<\/p>\n<p>More:<\/p>\n<p>And this is especially true if you use the ideas I teach in the July \u201cEmail Players\u201d issue which has almost three dozen of the best and fastest ways I know and use for creating content, including:<\/p>\n<ul>\n<li>Emails<\/li>\n<li>Social media posts<\/li>\n<li>Books (non-fiction or fiction)<\/li>\n<li>Courses<\/li>\n<li>Videos<\/li>\n<li>Podcasts<\/li>\n<li>Articles\/blog posts<\/li>\n<li>Newsletters<\/li>\n<li>Membership site content<\/li>\n<li>Premiums &amp; bonuses<\/li>\n<li>And any other kind of content you might sell or sell with<\/li>\n<\/ul>\n<p>The deadline to get this issue is less than 24 hours from now.<\/p>\n<p>After that, it\u2019ll be too late.<\/p>\n<p>So if you\u2019re the procrastinating type, best hop to it, Pokey.<\/p>\n<p>Here\u2019s the link:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.EmailPlayers.com\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A shameful confession: For many years and up until very recently (including in the July \u201cEmail Players\u201d issue), I used to aggressively advocate marketers, authors, and assorted other business people do their content creation (whether creating products, writing emails, pounding out sales copy, or whatever their #1 content-creation priority is for the day) the first [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6,8,9,11,14],"tags":[],"class_list":{"0":"post-13722","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-business-building","7":"category-copywriting-and-sales-letters","8":"category-email-marketing","9":"category-inner-game","10":"category-sales-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/13722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=13722"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/13722\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=13722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=13722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=13722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}