{"id":143,"date":"2008-07-29T19:37:12","date_gmt":"2008-07-29T19:37:12","guid":{"rendered":"http:\/\/bensettle.com\/blog\/how-not-to-create-marketing\/"},"modified":"2008-07-29T19:37:12","modified_gmt":"2008-07-29T19:37:12","slug":"how-not-to-create-marketing","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-not-to-create-marketing\/","title":{"rendered":"How NOT To Create Marketing"},"content":{"rendered":"<p>&#8220;Shameless&#8221; Shamus Brown <strong><a target=\"_blank\" href=\"http:\/\/www.industrialego.com\/videos\/marketing-braniacs.htm\" rel=\"noopener\">posted a video on his blog<\/a><\/strong> I believe everyone in direct marketing should see.<\/p>\n<p>It&#8217;s short, it&#8217;s funny, and it&#8217;s a great example of how a lot of marketers &#8220;think.&#8221;<\/p>\n<p>(It&#8217;s a How <em>&#8220;Not&#8221;<\/em> To Lesson)<\/p>\n<p>You can check it out at:<\/p>\n<p><center><strong><a target=\"_blank\" href=\"http:\/\/www.industrialego.com\/videos\/marketing-braniacs.htm\" rel=\"noopener\">www.IndustrialEgo.com\/videos\/marketing-braniacs.htm<\/a><\/strong><\/center><\/p>\n<p>And while you&#8217;re there, don&#8217;t forget to sign up on his list.<\/p>\n<p>As I&#8217;ve said before, Shameless Shamus&#8217;s teachings are tops &#8212; whether you&#8217;re copywriting or (as he calls it) &#8220;full contact&#8221; selling.<\/p>\n<p>Always thought provoking, always fun and&#8230; of course&#8230; always <em>shameless<\/em>.<\/p>\n<p>And speaking of &#8220;shameless&#8221;&#8230;<\/p>\n<p>I&#8217;ve got a couple links I&#8217;d like to shamelessly plug:<\/p>\n<p><strong>1.  My &#8220;Affiliate Trump Card&#8221; product is ready.<\/strong><\/p>\n<p>Eventually I will write a &#8220;for real&#8221; ad for it (the ad up now is sloppy and way incomplete).<\/p>\n<p>And when I do, the price will shoot up dramatically (probably $97 or more).<\/p>\n<p>But for now, I&#8217;m basically giving it away.<\/p>\n<p>Details at:<\/p>\n<p><center><strong><a target=\"_blank\" href=\"http:\/\/www.AffiliateTrumpCard.com\" rel=\"noopener\">www.AffiliateTrumpCard.com<\/a><\/strong><\/center><\/p>\n<p><strong>2.  Ryan Healy and John Angel opened their freelance copywriting coaching program today.<\/strong><\/p>\n<p>If you want in before the doors close (sounds like they have a line already), go to:<\/p>\n<p><center><strong><a target=\"_blank\" href=\"http:\/\/www.FreelanceCopyCourse.com\" rel=\"noopener\">www.FreelanceCopyCourse.com<\/a><\/strong><\/center><\/p>\n<p>(They actually give away two cool strategies for finding clients right in the ad.  So even if you don&#8217;t want to buy, it&#8217;s well worth checking out anyway).<\/p>\n<p>OK, that&#8217;s it for now.<\/p>\n<p>Next time:<\/p>\n<p>Something <em>else<\/em>&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Shameless&#8221; Shamus Brown posted a video on his blog I believe everyone in direct marketing should see. It&#8217;s short, it&#8217;s funny, and it&#8217;s a great example of how a lot of marketers &#8220;think.&#8221; (It&#8217;s a How &#8220;Not&#8221; To Lesson) You can check it out at: www.IndustrialEgo.com\/videos\/marketing-braniacs.htm And while you&#8217;re there, don&#8217;t forget to sign up [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-143","post","type-post","status-publish","format-standard","category-copywriting-and-sales-letters"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=143"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/143\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}