{"id":14490,"date":"2020-08-15T08:12:39","date_gmt":"2020-08-15T15:12:39","guid":{"rendered":"https:\/\/bensettle.com\/blog\/?p=14490"},"modified":"2020-08-15T08:12:39","modified_gmt":"2020-08-15T15:12:39","slug":"publicly-counting-money-is-stupid-reason-49302","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/publicly-counting-money-is-stupid-reason-49302\/","title":{"rendered":"Publicly counting money is stupid reason #49302"},"content":{"rendered":"<p>A reader \u201cSam\u201d asks why I don\u2019t publicly count my money:<\/p>\n<blockquote><p><strong>Ben,<\/strong><\/p>\n<p><strong>i really like your candor.<\/strong><\/p>\n<p><strong>You are one of tne ONLY people that actually acknowledge gross and not net earnings but what does it matter if you gross 1 million but net 10K for the year or even negative 10K.<\/strong><\/p>\n<p><strong>So why don&#8217;t you be open and share your net because essentially that&#8217;s all that matters.<\/strong><\/p>\n<p><strong>The main reason I haven&#8217;t yet subscribed to your newsletter is I&#8217;m not a copywriter and don&#8217;t know if I am skilled or motivated to be one and<\/strong><\/p>\n<p><strong>2. I travel a bit (sometimes for months at a time) and would like to read something so valuable in a timely manner, meaning online<\/strong><\/p><\/blockquote>\n<p>Irony:<\/p>\n<p>For tax purposes, I am told by people much more savvy about things as I am that ideally my net would be zero or even show a loss.<\/p>\n<p>Do you think that would impress him?<\/p>\n<p>Somehow, I doubt it would.<\/p>\n<p>Nor would it be very impressive to the plaintive hordes of biz-opp minded goo-roo fanboys who require a photoshopped screenshot of a bank account to make a buying decision.<\/p>\n<p>As for his other two points:<\/p>\n<p>1. &#8220;Email Players&#8221; is not exclusively for \u201ccopywriters.\u201d It\u2019s not billed that way, described that way, or marketed\/advertised that way. The deck copy in the sales letter spells out who it is for.<\/p>\n<p>2. As far as him being a world traveler:<\/p>\n<p>It\u2019s a non-issue to anyone who wants it bad enough.<\/p>\n<p>We get the newsletter to people wherever they may roam, as long as USPS or FedEx can get it there, and as long as the country in question allows it.<\/p>\n<p>The internet truly has made a lot of people intellectually lazy.<\/p>\n<p>As well as taking away their imagination.<\/p>\n<p>Awright, enough of this.<\/p>\n<p>More info on the newsletter here:<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.EmailPlayers.com\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A reader \u201cSam\u201d asks why I don\u2019t publicly count my money: Ben, i really like your candor. You are one of tne ONLY people that actually acknowledge gross and not net earnings but what does it matter if you gross 1 million but net 10K for the year or even negative 10K. So why don&#8217;t [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6,9],"tags":[],"class_list":["post-14490","post","type-post","status-publish","format-standard","category-business-building","category-email-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"A reader \u201cSam\u201d asks why I don\u2019t publicly count my money: Ben, i really like your candor. You are one of tne ONLY people that actually acknowledge gross and not net earnings but what does it matter if you gross 1 million but net 10K for the year or even negative 10K. 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