A newbie raises his head above the fray:<\/p>\n
\u201c\u2026read one of your emals saying you don\u2019t want to deal with newbies. But if you have some good advice at all for those of us starting out I can really use it!\u201d<\/strong><\/p><\/blockquote>\n
The reasons I don\u2019t cater to, sell to, or deal with newbies are many.<\/p>\n
But I\u2019ll give the question a wack.<\/p>\n
Here\u2019s advice I\u2019d give to 20-years ago me:<\/p>\n
1. Detach from caring what anyone but the market thinks about a product idea, marketing idea, or copywriting idea<\/p>\n
2. The ONLY purpose of a website (if direct response) is to build a list, and probably every single copywriter, writer, or writing-related person you know will fight you on this – but ignore them, as they know not what they are saying, and are most likely following my advice about this without even realizing it<\/p>\n
3. Invest in and study Earl Nightingale\u2019s \u201cLead the Field\u201d audio program ASAP<\/p>\n
4. Don’t pay for informational products, but do buy them (will not explain further here)<\/p>\n
5. Polarization is far more effective than moderation<\/p>\n
6. Ignore all marketing-related advice you see on social media until you can discern what is good advice and what is baboon shyt<\/p>\n
7. Strategical thinking will make you far more than tactical thinking<\/p>\n
8. Don’t think like a writer, think like a publisher<\/p>\n
9. Never engage one-on-one with a troll who has less influence than you<\/p>\n
10. For sales skills read everything you can get your hands on by Jim Camp, Barry Maher, and Joe Girard<\/p>\n
11. Superior customer service will forgive a lot of marketing sins<\/p>\n
12. Build a network as quickly & aggressively as you can<\/p>\n
13. Stay out of debt, and don’t put any business-related products or trainings on a credit card – go dig ditches or something until you an afford it<\/p>\n
14. Problem solving is a far more valuable skill than solution giving<\/p>\n
15. Everyone (yes, me included) is full of crap until proven otherwise<\/p>\n
16. Understand that being popular is not necessarily the same as being in-demand and vice versa<\/p>\n
17. Learn the difference between selling & pitching and know when to do which<\/p>\n
18. You can never have too many merchant accounts<\/p>\n
19. Finally, do NOT buy any of my higher-ticket books or subscribe to the Email Players newsletter.<\/p>\n
You aren\u2019t ready.<\/p>\n
Especially if you don\u2019t have a real business yet.<\/p>\n
Besides needing a real business how will you know when you\u2019re ready?<\/p>\n
The answer:<\/p>\n
If you have to ask, you aren\u2019t ready.<\/p>\n
But if and when that day comes, simply go to:<\/p>\n