Hi Ben!<\/strong><\/p>\n We love you and Zoe as clients! To say thank you, we\u2019ve got a new mobile app for you and your animal companions. It helps manage their lives so you don\u2019t have to! Plus:<\/strong><\/p>\n * Request Appointments 24\/7<\/strong><\/p>\n * Pet Pickup Notifications<\/strong><\/p>\n * Create and store all your pet\u2019s reminders<\/strong><\/p><\/blockquote>\n Sounds like a mighty fine service for pet owners.<\/p>\n I will certainly give them that.<\/p>\n But, here\u2019s the problem:<\/p>\n <\/p>\n Last time Zoe went to this vet was 9 years ago, way back when I lived in<\/p>\n The Burgle. She has since long passed away and joined the Kennel Invisible a year and a half ago. And yet, this vet is sending me this ditty about how much they love having my deceased pet\u00a0as a client. Anyone who owns pets knows<\/p>\n their lifespans are short \u2014 and so I guarantee you I am not the only one who had a \u201cWTF is wrong with you people?\u201d moment when seeing that.<\/p>\n Bottom line?<\/p>\n Not even my paid Email Play<\/p>\n ers newsletter can f<\/p>\n <\/p>\n ix email marketing this bad..<\/p>\n Anyway, not a problem for 99.9% of marketers.<\/p>\n But a cautionary tail \u2014 as Zoe would have put it \u2014 nonetheless.<\/p>\n Speaking of Email Players, you can learn more about it here:<\/p>\n![\"\"](\"https:\/\/bensettle.com\/blog\/wp-content\/uploads\/2024\/06\/20180721_071015-270x300.jpg\")
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