{"id":19,"date":"2006-09-19T17:33:17","date_gmt":"2006-09-19T22:33:17","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=20"},"modified":"2006-09-19T17:33:17","modified_gmt":"2006-09-19T22:33:17","slug":"learn-copywriting-fast-even-with-a-job-a-family-and-other-time-consuming-responsibilities","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/learn-copywriting-fast-even-with-a-job-a-family-and-other-time-consuming-responsibilities\/","title":{"rendered":"Learn Copywriting Fast – Even With A Job, A Family And Other Time-Consuming Responsibilities"},"content":{"rendered":"

Not long ago someone asked me this interesting question: <\/p>\n

“I have a full time job, a family I love and a full rotation of adult responsibilities. How do I find time to learn about copywriting?”<\/p><\/blockquote>\n

<\/em>This is a great question. A lot of people struggle with this exact same problem.<\/p>\n

And the simple (but brutal) answer is:<\/p>\n

You’ve got to find time wherever you can.<\/p>\n

For example:<\/p>\n

Four years ago when I was starting out, I had a full time job and an office cleaning business at night.<\/p>\n

I didn’t have a lot of time, either.<\/p>\n

What did I do?<\/p>\n

For one thing, I left for work at least a half hour early and I wrote ads, read books researched my project notes when I got there.<\/p>\n

Later, to seize even more time, I lobbied to work on second shift (when nobody was there). Then every day I would try to get my work done as fast as I could, so I’d have an hour or so to write ads or study something while at work.<\/p>\n

Risky?<\/p>\n

Yes.<\/p>\n

One “surprise visit” from a supervisor or manager and I’d have been canned on the spot.<\/p>\n

But I did it anyway because I was in a hurry and I really didn’t have a lot of time at home to do it.<\/p>\n

Now, this may sound extreme and I’m not suggesting you do the same thing.<\/p>\n

I just want to make the point of finding time wherever you can.<\/p>\n

You may have to stay up to the odd hours of the night or get up an hour or two early.<\/p>\n

If you have a job, leave an hour early and study or write ads in your car in the parking lot (I did this many times).<\/p>\n

When you take your breaks, go out to your car and write or study ads. Even if it’s for only 15 minutes.<\/p>\n

When you’re on your lunch break don’t sit around with all the gossipers, whiners and complainers. Write ads or study something.<\/p>\n

On the way to and from work turn off the radio and pop in a CD about marketing or copywriting.<\/p>\n

I know of one guy who writes books and ads in his car while he’s commuting. He has a little digital recorder and he “writes” by speaking his ideas, thoughts and inspirations into the recorder while driving, then has it transcribed later.<\/p>\n

Heck, if you have cable television unplug it for just three months.<\/p>\n

Spend the time you’d normally watch TV and read and write ads. Take the money you would’ve spent on cable and buy more books and tapes.<\/p>\n

Look, everyone’s situation is different.<\/p>\n

And what worked for me or someone else may not work for you. The above are just a few of things that worked for me.<\/p>\n

The idea here is to get radical about managing your time and squeezing every possible second you can from your day.<\/p>\n

It doesn’t take that long to get good enough to start making money with your copy.<\/p>\n

But it does take some time.<\/p>\n

And the faster you get through the “learning curves” — by getting merciless with your time — the better.<\/p>\n","protected":false},"excerpt":{"rendered":"

Not long ago someone asked me this interesting question: “I have a full time job, a family I love and a full rotation of adult responsibilities. How do I find time to learn about copywriting?” This is a great question. A lot of people struggle with this exact same problem. And the simple (but brutal) […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-19","post","type-post","status-publish","format-standard","category-copywriting-and-sales-letters"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/19","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=19"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/19\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=19"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=19"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=19"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}