{"id":1988,"date":"2009-05-13T18:25:42","date_gmt":"2009-05-13T18:25:42","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=1988"},"modified":"2009-05-13T18:25:42","modified_gmt":"2009-05-13T18:25:42","slug":"how-not-to-do-joint-ventures","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-not-to-do-joint-ventures\/","title":{"rendered":"How NOT To Do Joint Ventures"},"content":{"rendered":"

I’ve been getting a TON of joint venture requests lately.<\/p>\n

And you know what?<\/p>\n

I’m finding most of these requests extremely OFFENSIVE<\/strong>. Not as a consumer or as a potential JV partner but as a MARKETER<\/strong>.<\/p>\n

I mean the utter lack of salesmanship is just killing me.<\/p>\n

And below are just a few of the big mistakes I’ve been seeing. If you’re trying to set up JV’s, you’d be wise to avoid doing these things like the plague:<\/p>\n

1. Unsolicited Email With Product Attached <\/strong> <\/p>\n

Something about getting an unsolicited product in an email just irritates the hell out of me (and many, many other marketers I know). <\/p>\n

For one thing… nobody is going to open an attachment.<\/p>\n

And secondly… nobody is going to open an attachment.<\/p>\n

2. Assuming The Sale<\/strong> <\/p>\n

I KNOW all the popular sales books say to do this. <\/p>\n

But it’s a BAD idea on many, many levels. Especially when you’re dealing with other marketers and sales people who know what you’re up to.<\/p>\n

A good rule of thumb?<\/p>\n

Treat people like people, not drooling prospects who can’t think.<\/p>\n

3. Not Saying What’s In It For Them<\/strong> <\/p>\n

This one’s pretty self explanatory, eh?<\/p>\n

4. Using Sales Tricks And Tactics<\/strong><\/p>\n

Yes, I know they seem “cool”. <\/p>\n

And, in some cases, they may even work. <\/p>\n

But “tricking” people into buying is pretty lame. Plus, you will never make the second (or third or fourth) sale. Which is where the real moolah is in business.<\/p>\n

5. Not Using Social Proof<\/strong><\/p>\n

This is probably the single best way ever invented to set up JV’s or any other kind of selling. <\/p>\n

And yet, hardly anyone does it. <\/p>\n

Go figure.<\/p>\n

6. Being Needy<\/strong><\/p>\n

Nothing turns people off like neediness. <\/p>\n

If you “need” someone’s deal then you’re dead in the water. Nobody will touch your deal with a 10 foot pole.<\/p>\n

It’s just a big, fat turn-off.<\/p>\n

Anyway, if you’re making any of these mistakes… STOP!<\/p>\n

Trust me on this. <\/p>\n

In fact, if all you do is NOT make these mistakes, you’ll have a FAR greater chance of setting up profitable JV deals.<\/p>\n

Ben Settle<\/p>\n

P.S.<\/strong> Hey, I KNOW my crack about assuming the sale drives the sales goo-roo purists crazy. After all, doesn’t every top sales trainer tell you to do it? <\/p>\n

Well, they’re wrong. <\/p>\n

And in chapter 6 of my upcoming Crackerjack Selling Secrets<\/a><\/strong> book I show you a MUCH better (and less irritating) way to close a sale than by assuming it.<\/p>\n","protected":false},"excerpt":{"rendered":"

I’ve been getting a TON of joint venture requests lately. And you know what? I’m finding most of these requests extremely OFFENSIVE. Not as a consumer or as a potential JV partner but as a MARKETER. I mean the utter lack of salesmanship is just killing me. And below are just a few of the […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-1988","post","type-post","status-publish","format-standard","category-sales-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t