{"id":2291,"date":"2009-08-18T14:47:14","date_gmt":"2009-08-18T14:47:14","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=2291"},"modified":"2009-08-18T14:47:14","modified_gmt":"2009-08-18T14:47:14","slug":"marketing-scientist-dissects-my-emails","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/marketing-scientist-dissects-my-emails\/","title":{"rendered":"Marketing &#8220;Scientist&#8221; Dissects My Emails"},"content":{"rendered":"<p>Yesterday I awoke to a cool little surprise:<\/p>\n<p>A blog post <strong><a target=\"_blank\" href=\"http:\/\/www.TerryDean.org\/fonzie-and-the-email-maniac\" rel=\"noopener\">Terry Dean wrote<\/a><\/strong> dissecting one of my recent emails.  <\/p>\n<p>Terry is, IMHO, a &#8220;for real&#8221; guru.  <\/p>\n<p>A sort of marketing &#8220;scientist&#8221; who, for the past 13 years, has methodically tested and tracked his ads and emails, and has probably <em>forgotten<\/em> more about Internet marketing than most of us will ever know.<\/p>\n<p>Anyway, it&#8217;s an excellent analysis.<\/p>\n<p>And he reveals some of the &#8220;mindset&#8221; behind my emails (especially subject lines) when writing them for both myself and for others. (Just to give you some perspective, an iContact representative recently told me the emails I write for another business I partner with have some of the highest open rates she sees).<\/p>\n<p>You can read all about it now at:<\/p>\n<div style=\"text-align: center;\"><strong><a target=\"_blank\" href=\"http:\/\/www.TerryDean.org\/fonzie-and-the-email-maniac\" rel=\"noopener\">www.TerryDean.org\/fonzie-and-the-email-maniac<\/a><\/strong><\/div>\n<p>Enjoy \ud83d\ude09<\/p>\n<p>Ben Settle<\/p>\n<p><strong>P.S.<\/strong> BTW, Terry Dean has been selling with email since before most of us even logged onto the Internet.  And a couple years ago, he revealed some of his best-kept <strong><a target=\"_blank\" href=\"http:\/\/www.CopywritingGrabBag.com\" rel=\"noopener\">email marketing secrets<\/a><\/strong> when I interviewed him for my &#8220;Copywriting Grab Bag&#8221; book.<\/p>\n<p>You can get the full scoop over at:<\/p>\n<p><strong><\/p>\n<div style=\"text-align: center;\"><a target=\"_blank\" href=\"http:\/\/www.CopywritingGrabBag.com\" rel=\"noopener\">www.CopywritingGrabBag.com<\/a><\/div>\n<p><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday I awoke to a cool little surprise: A blog post Terry Dean wrote dissecting one of my recent emails. Terry is, IMHO, a &#8220;for real&#8221; guru. A sort of marketing &#8220;scientist&#8221; who, for the past 13 years, has methodically tested and tracked his ads and emails, and has probably forgotten more about Internet marketing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,14],"tags":[],"class_list":["post-2291","post","type-post","status-publish","format-standard","category-copywriting-and-sales-letters","category-sales-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/2291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=2291"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/2291\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=2291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=2291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=2291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}