{"id":3103,"date":"2010-03-10T08:00:49","date_gmt":"2010-03-10T16:00:49","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=3103"},"modified":"2010-03-10T08:00:49","modified_gmt":"2010-03-10T16:00:49","slug":"rules-of-the-lame","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/rules-of-the-lame\/","title":{"rendered":"Rules Of The Lame"},"content":{"rendered":"<p>There&#8217;s nothing more amusing than lame marketers.<\/p>\n<p>I kid you not, either.<\/p>\n<p>It&#8217;s like watching a bunch of drunken carnival <em>clowns<\/em>.<\/p>\n<p>But you know what&#8217;s cool about them?<\/p>\n<p>Often, you can keep yourself on track not by buying every product that comes down the pike&#8230; but by simply observing what these really lame marketers (especially <em>online<\/em>) are doing&#8230; and then doing the exact opposite.<\/p>\n<p>Below are some things to watch for.<\/p>\n<p>If you find yourself doing any of them, be careful.<\/p>\n<p>You might just be falling under the spell of some goo-roo fan boy&#8217;s lame &#8220;mind control&#8221; tricks:<\/p>\n<p><strong><\/p>\n<ul>\n<li>Drenching your ads with empty hype<\/li>\n<\/ul>\n<p><\/strong><\/p>\n<ul>\n<li>Insisting that positive thinking alone will magically attract riches and fame and fortune to you<\/li>\n<\/ul>\n<p><strong><\/p>\n<ul>\n<li>Excessive bragging<\/li>\n<\/ul>\n<p><\/strong><\/p>\n<ul>\n<li>Hiding the price (how long can you keep it a secret?)<\/li>\n<\/ul>\n<p><strong><\/p>\n<ul>\n<li>Not thinking, just parroting what goo-roos say<\/li>\n<\/ul>\n<p><\/strong><\/p>\n<ul>\n<li>Abusing social proof (like, for example, by dropping names of people you don&#8217;t really know as if you do know them)<\/li>\n<\/ul>\n<p><strong><\/p>\n<ul>\n<li>Using the exact same pre-written emails 100+ other people are using to sell affiliate products<\/li>\n<\/ul>\n<p><\/strong><\/p>\n<ul>\n<li>Mindless swiping<\/li>\n<\/ul>\n<p><strong><\/p>\n<ul>\n<li>Trying to create demand in ads for your products<\/li>\n<\/ul>\n<p><\/strong><\/p>\n<ul>\n<li>Saying you just got off the phone with some goo-roo when trying to sell their product (when you never got off the phone with them, and have never even met them)<\/li>\n<\/ul>\n<p>And the list goes on and on and on&#8230;<\/p>\n<p>Just something to think about.<\/p>\n<p>Word up.<\/p>\n<p>Ben Settle<\/p>\n<p><strong>P.S.<\/strong> If you want to &#8220;lame proof&#8221; your business, check out the 101 easy and ethical persuasion secrets (used by history&#8217;s best sales, marketing, advertising and negotiating pros) over at:<\/p>\n<p><strong><\/p>\n<div style=\"text-align: center;\"><a target=\"_blank\" href=\"http:\/\/www.CrackerjackSelling.com\" rel=\"noopener\">www.CrackerjackSelling.com<\/a><\/div>\n<p><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There&#8217;s nothing more amusing than lame marketers. I kid you not, either. It&#8217;s like watching a bunch of drunken carnival clowns. But you know what&#8217;s cool about them? Often, you can keep yourself on track not by buying every product that comes down the pike&#8230; but by simply observing what these really lame marketers (especially [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,14],"tags":[],"class_list":["post-3103","post","type-post","status-publish","format-standard","category-copywriting-and-sales-letters","category-sales-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"There&#039;s nothing more amusing than lame marketers. 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