So I had a total “nerdgasm” recently.<\/p>\n
I was re-watching the movie “Wanted” — which is (loosely) based on the comic book about a wimpy office worker who discovers he’s part of a long family line of professional assassins.<\/p>\n
Awesome flick.<\/p>\n
Heck, the ending one-liner ALONE is worth the price of admission.<\/p>\n
But here’s the really cool part about it:<\/p>\n
One of these assassins’ “powers” is the ability to curve bullets (midair) around other objects.<\/p>\n
In other words…<\/p>\n
Instead of shooting the bullet in a straight line, they can manipulate it to go wherever they want.<\/p>\n
(Like around buildings, people, furniture, etc).<\/p>\n
And you know what?<\/p>\n
I couldn’t help but think how dead on accurate a metaphor that was for writing sales letter bullets, too. If you want to immediately boost your sales… learn how to “curve” bullets in your ads by taking seemingly boring and “ordinary” facts about your product… and twisting them into something exciting and dramatic.<\/p>\n
Something drenched in curiosity.<\/p>\n
Something that makes people HAVE to get your product.<\/p>\n
Fact is, most bullets are about as exciting as a dead fish.<\/strong><\/p>\n Total snoozers.<\/p>\n Which is one reason I spend two full chapters in “The Copywriting Grab Bag” (on sale until midnight tomorrow for $100 off) just on bullets… as well as a detailed step-by-step training (with LOTS of examples) on the subject and even the exact same list of bullet point “templates” I use when writing my own ads.<\/p>\n Bottom line?<\/p>\n Hardly anyone knows how to write “curved” bullets anymore.<\/p>\n It’s like a lost art.<\/p>\n And even fewer can teach it.<\/p>\n Which means, when YOU learn how to do it, you’ll be able to blow your competition’s ads right out of the water.<\/p>\n You can get all this training for $100 off here:<\/p>\n