Well, it’s official.<\/p>\n
I’m insane.<\/p>\n
Or at least within farting<\/em> distance of insanity.<\/p>\n And before you laugh, just know YOU are probably insane, too — especially if you’re a long time reader of my emails.<\/p>\n I ain’t just “whistlin’ dixie” here, either.<\/p>\n Check this out:<\/p>\n Recently, I saw an article about a study saying the line between genius and insanity is “wafer thin”, and that the ability to make bizarre and unusual associations is often possessed by both the insane and so-called “creative geniuses.”<\/p>\n Interesting, isn’t it?<\/p>\n Now, I don’t claim to be a genius by any means.<\/p>\n Not even close.<\/p>\n So please don’t misunderstand.<\/p>\n That word “genius” gets way overused — and applies more to the likes of Mozart, Shakespeare and Edison, than to fanboy copywriters with a love of popular entertainment and bad jokes.<\/p>\n But, I do make LOTS of bizarre associations.<\/p>\n Especially in my daily emails and ads.<\/p>\n It’s my “mark”, so to speak.<\/p>\n The thing I do that few other marketers either know how to do or are too “professional” to do. In fact, in my upcoming Street Smart Email System<\/a><\/strong> I spend time on this very subject (complete with examples).<\/p>\n But I don’t do it just because it’s fun.<\/p>\n I do it because it’s profitable<\/em>.<\/p>\n It keeps people interested.<\/p>\n And it sticks out in the inbox like an honest man in Washington, DC when surrounded by goo-roo emails beating their chests about their latest launch or sale. <\/p>\n And you know what?<\/p>\n You can write “insanely” profitable emails, too. <\/p>\n Just grab your straightjacket and wiggle on over to my email marketing “asylum” at:<\/p>\n <\/p>\n