{"id":3556,"date":"2010-07-02T00:01:51","date_gmt":"2010-07-02T07:01:51","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=3556"},"modified":"2010-07-02T00:01:51","modified_gmt":"2010-07-02T07:01:51","slug":"do-you-make-these-foolish-email-mistakes","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/do-you-make-these-foolish-email-mistakes\/","title":{"rendered":"Do You Make These Foolish Email Mistakes?"},"content":{"rendered":"<p>This may sound kinda funny.<\/p>\n<p>Or maybe even kinda <em>nutzo<\/em>.<\/p>\n<p>But even though I mail my list pretty much every day&#8230; I get almost <strong>zero<\/strong> spam complaints.  And when I do, it&#8217;s usually because someone accidentally pushed the &#8220;spam&#8221; button instead of &#8220;delete&#8221; in their email program.  (I know this only because they often let me know to apologize, which is always cool.)<\/p>\n<p>Wait&#8230; what&#8217;s that?<\/p>\n<p>You thought MORE email turns people off?<\/p>\n<p><strong>Only if you&#8217;re doing it <em>wrong<\/em>, my friend.<\/strong><\/p>\n<p>Like, for example, doing what some of ye olde goo-roos do with their emails, and only mailing your list when you have something to launch, or talking to them like they&#8217;re drooling biz opp zombies, instead of people who have real problems that need solving.<\/p>\n<p>Another thing lots of people get wrong:<\/p>\n<p>Writing for applause instead of sales.<\/p>\n<p>I used to do this all the time.<\/p>\n<p><strong>And sometimes <em>shudder<\/em> at all the sales I lost doing it. <\/strong><\/p>\n<p>Here&#8217;s another big fat email &#8220;don&#8217;t&#8221;:<\/p>\n<p>Swiping.<\/p>\n<p>Swiping is extremely stoopid in emails.<\/p>\n<p>Especially if you swipe people in your market.<\/p>\n<p>In fact, people have swiped me before, and the very <strong>SAME<\/strong> day I&#8217;d get a flood of emails from subscribers telling me about it, and how much respect they&#8217;ve lost for the swiper (every time you swipe, you&#8217;re destroying your own reputation).<\/p>\n<p>Anyway, those are some wrong ways to do email.<\/p>\n<p>There are MANY more, of course.<\/p>\n<p>But the point here isn&#8217;t how to do them wrong.<\/p>\n<p>It&#8217;s how to do them RIGHT.<\/p>\n<p>It&#8217;s taken me mucho time, energy and money to figure it out.  <\/p>\n<p>I had to do a TON of writing and experimenting to nail this down and systematize it like what&#8217;s in my new Street-Smart Email &#8212; <strong><a target=\"_blank\" href=\"http:\/\/www.StreetSmartEmail.com\/500\" rel=\"noopener\">www.StreetSmartEmail.com\/500<\/a><\/strong> &#8212; system.<\/p>\n<p>And when I first figured it out, everything changed.<\/p>\n<p>How so?<\/p>\n<p>Well, for one thing people started <em>enjoying<\/em> reading my emails&#8230; even when selling products they had no interest in buying.<\/p>\n<p>Spam complaints also dropped to near zero.<\/p>\n<p>And sales?<\/p>\n<p>Why yes, that happened, too. <\/p>\n<p>And in a way I&#8217;d never quite experienced before (not just my own business, but response was also unusually high for other businesses I wrote for.)<\/p>\n<p>Anyway, it&#8217;s not rocket science.<\/p>\n<p>Frankly, it can be learned in a single afternoon.<\/p>\n<p>And the best part is, you can still get my entire system &#8212; from A to zebra &#8212; for just $295 ($500 discount) if you hurry.<\/p>\n<p>But time&#8217;s almost up to get the discount.<\/p>\n<p>Get your email lovin&#8217; here:<\/p>\n<p><strong><\/p>\n<div style=\"text-align: center;\"><a target=\"_blank\" href=\"http:\/\/www.StreetSmartEmail.com\/500\" rel=\"noopener\">www.StreetSmartEmail.com\/500<\/a><\/div>\n<p><\/strong><\/p>\n<p>Ben Settle<\/p>\n<p><strong>P.S. <\/strong>This sale has long since ended.  It is now at full price.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This may sound kinda funny. Or maybe even kinda nutzo. But even though I mail my list pretty much every day&#8230; I get almost zero spam complaints. And when I do, it&#8217;s usually because someone accidentally pushed the &#8220;spam&#8221; button instead of &#8220;delete&#8221; in their email program. (I know this only because they often let [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-3556","post","type-post","status-publish","format-standard","category-email-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/3556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=3556"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/3556\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=3556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=3556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=3556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}