{"id":3782,"date":"2010-09-23T00:00:08","date_gmt":"2010-09-23T07:00:08","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=3782"},"modified":"2010-09-23T00:00:08","modified_gmt":"2010-09-23T07:00:08","slug":"dont-ask-dont-sell-debate","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/dont-ask-dont-sell-debate\/","title":{"rendered":"Don&#8217;t Ask Don&#8217;t Sell Debate"},"content":{"rendered":"<p>Yap, yap, <em>yap<\/em>.<\/p>\n<p>That seems like all most so-called &#8220;sales&#8221; people do.<\/p>\n<p>Case in point:<\/p>\n<p>A couple months ago I decided to join the 21st century and actually (gasp!) purchase HD cable.  I don&#8217;t watch a lot of TV (except NetFlix, of course) but now I can see why everyone is so sold on it &#8212; it looks awesome!<\/p>\n<p>But what&#8217;s not so awesome was the sales guy.<\/p>\n<p>All he did was yap away.<\/p>\n<p>He caked on the lame sales &#8220;techniques.&#8221;<\/p>\n<p><strong>And, in fact, almost talked himself out of the sale!<\/strong><\/p>\n<p>To make matters worse&#8230; amongst all this yapping and closing and trying to get me into a sales choke hold (more like a sleeper hold), he hardly asked ANY questions.<\/p>\n<p>Which is kind of funny.<\/p>\n<p>Because I was already sold and only had one question.<\/p>\n<p>Had he asked me about it, and answered it, I would have been sold in about 15 seconds, instead of getting thrown into the octagon for a 25 minute sales battle to the death.<\/p>\n<p>Anyway, the point?<\/p>\n<p>Throw away the sales techniques.<\/p>\n<p>Put away the script.<\/p>\n<p>And just ask questions when selling.<\/p>\n<p>The rest will take care of itself.<\/p>\n<p>If you want some guidance, then the October <strong><a target=\"_blank\" href=\"http:\/\/www.cryptomarketing.com\" rel=\"noopener\">Crypto Marketing Newsletter<\/a><\/strong> issue (which goes to print soon) contains a bonus insert with 7 specific questions you can ask someone when selling something to them.<\/p>\n<p>It works for both products and services, too.<\/p>\n<p>And it&#8217;s a free bonus with the next issue.<\/p>\n<p>You still have time to subscribe at&#8230;<\/p>\n<p><strong><\/p>\n<div style=\"text-align: center;\"><a target=\"_blank\" href=\"http:\/\/www.CryptoMarketing.com\" rel=\"noopener\">www.CryptoMarketing.com<\/a><\/div>\n<p><\/strong><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yap, yap, yap. 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