{"id":4197,"date":"2011-03-18T04:00:25","date_gmt":"2011-03-18T11:00:25","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=4197"},"modified":"2011-03-18T04:00:25","modified_gmt":"2011-03-18T11:00:25","slug":"animal-farm-copywriting-offer","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/animal-farm-copywriting-offer\/","title":{"rendered":"Animal Farm Copywriting Offer"},"content":{"rendered":"

One of my favorite stories is “Animal Farm.”<\/p>\n

It was written by George Orwell.<\/p>\n

And it’s about the various animals of a farm successfully revolting against their human owner, only to slide into a far more brutal tyranny among themselves. <\/p>\n

At one point, the commie tyrant animal says: <\/p>\n

“All animals are equal, but some animals are more equal than others”<\/strong><\/p><\/blockquote>\n

And you know what? <\/p>\n

I just realized it’s sorta the same with my customers.<\/strong><\/p>\n

At least, with the forthcoming Copywriting Grab Bag<\/a><\/strong> relaunch.<\/p>\n

Here’s what I mean:<\/p>\n

I’ve been getting questions from people who already have the previous version of the product, and want to know if there is enough new stuff added to make it worth buying it again.<\/p>\n

Very good question.<\/p>\n

Mayhaps this will clear up the confusion:<\/p>\n

There are two components added:<\/p>\n