{"id":4318,"date":"2011-04-26T03:00:30","date_gmt":"2011-04-26T10:00:30","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=4318"},"modified":"2011-04-26T03:00:30","modified_gmt":"2011-04-26T10:00:30","slug":"market-like-its-1999","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/market-like-its-1999\/","title":{"rendered":"Market Like It&#8217;s 1999"},"content":{"rendered":"<p>It&#8217;s kind of funny to think about.<\/p>\n<p>But a lot of highly successful online marketers still market like it&#8217;s the 1990&#8217;s.  By that I mean, still using pop ups, still using plain text emails, still not encouraging people to subscribe to a blog feed (and instead insist on capturing emails in an auto-responder) and still refusing to drink the social media kool-aid.<\/p>\n<p>Case in point:<\/p>\n<p>A couple years ago I wrote bullets for a seminar ad.<\/p>\n<p>Actually, it was for the CD&#8217;s of the seminar.<\/p>\n<p>And the seminar had some of the world&#8217;s richest and most successful Internet marketers teaching (and attending).  I specifically remember the guy holding the seminar saying (more or less): <\/p>\n<blockquote><p><strong>&#8220;Most 7-figure online businesses are just doing the basics &#8212; squeeze page, follow up emails, and a sales letter&#8230;&#8221;<\/strong><\/p><\/blockquote>\n<p>That&#8217;s not to say you can&#8217;t use the fancy stuff.<\/p>\n<p>Like blogs.<\/p>\n<p>Or videos.<\/p>\n<p>Or even social media (which is highly overrated).<\/p>\n<p>No, the point is the <em>basics<\/em> still work.<\/p>\n<p>And they work better than anything else.<\/p>\n<p>Forget them and die&#8230;<\/p>\n<p>Ben Settle<\/p>\n<p><strong>P.S.<\/strong> The next Crypto Marketing Newsletter issue (which goes to print in less than a week from now) is ALL about the basics.<\/p>\n<p>But, not just any old basics.<\/p>\n<p>Basics most have forgotten.<\/p>\n<p>Or, even if you know them, I would bet green money you are not using them all.  To prove it, I&#8217;m including a short 26 page booklet that explains this in a way that is fun, educational and so powerful it has been recommended by advertising legends like David Ogilvy and Gary Bencivenga.<\/p>\n<p>Subscription info at:<\/p>\n<p><strong><\/p>\n<div style=\"text-align: center;\"><a href=\"http:\/\/www.CryptoMarketing.com \">www.CryptoMarketing.com<\/a> <\/div>\n<p><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s kind of funny to think about. But a lot of highly successful online marketers still market like it&#8217;s the 1990&#8217;s. By that I mean, still using pop ups, still using plain text emails, still not encouraging people to subscribe to a blog feed (and instead insist on capturing emails in an auto-responder) and still [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,9,14],"tags":[],"class_list":{"0":"post-4318","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-copywriting-and-sales-letters","7":"category-email-marketing","8":"category-sales-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/4318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=4318"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/4318\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=4318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=4318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=4318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}