Yes, it’s true.<\/p>\n
Rattling off all those “mouth watering” benefits can hurt your chances of landing new clients (and this goes for ANY kind of client — coaching, consulting, freelancing, yada yada yada). I know this goes against established goo-roo orthodoxy, but I speaketh the truth about this.<\/p>\n
Prove it, you say?<\/p>\n
OK, take my early misadventures for example.<\/p>\n
Back when I was first trying to get copywriting clients, I would come out “swinging” with would-be clients on the phone trying to sell my services.<\/p>\n
I’d pour them benefits on THICK.<\/p>\n
I’d trumpet my guarantees.<\/p>\n
Make big claims.<\/p>\n
And ooooooze benefits all over the place.<\/p>\n
The result?<\/strong><\/p>\n I’d rarely ever get the gig.<\/p>\n “Uhm, we’ll get back to you, thanks…”<\/p>\n Ouch.<\/p>\n But I don’t blame them at all.<\/p>\n Pitching those benefits was stoopid.<\/p>\n All they did was create MORE objections.<\/p>\n Then one day, I changed my tune and started asking questions, instead of pitching benefits. Instead of saying, “My copywriting can increase your sales by 50%!” I asked things like, “how are you guys doing with sales, getting good response?” or “What makes you think I’m the right guy for this job?”<\/p>\n And then I just let them talk.<\/p>\n The difference in results was night and day.<\/p>\n And it was just basic salesmanship.<\/p>\n No fancy “ninja” marketing tricks.<\/p>\n No psychological joint manipulations or “choke holds” necessary.<\/p>\n And guess what?<\/p>\n This is the type of information Daniel Levis is teaching tonight on the webinar I’m hosting for him.<\/p>\n It’s called:<\/p>\n “The 7 Hell-Fire Commandments<\/strong> It’s 100% free to attend.<\/p>\n And it should be a wild ride (to say the least).<\/p>\n Plus, if you register with my affiliate link at:<\/p>\n
\n of Internet Riches — And the Systems That<\/strong>
\n Support Them”<\/strong><\/p>\n