{"id":5091,"date":"2011-11-30T06:00:17","date_gmt":"2011-11-30T14:00:17","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=5091"},"modified":"2011-11-30T06:00:17","modified_gmt":"2011-11-30T14:00:17","slug":"weird-email-subject-line-swipe-file","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/weird-email-subject-line-swipe-file\/","title":{"rendered":"Weird Email Subject Line Swipe File"},"content":{"rendered":"

“It doesn’t look good,”<\/em> said the doctor examining his patient’s x-rays. “Everything is swollen except your wallet.”<\/em><\/p>\n

Ha.<\/p>\n

Got a kick out of that one.<\/p>\n

Saw it in a comic strip in “Sun” Magazine.<\/p>\n

I’ve rapped about “Sun” before in the hallowed pages of these emails. And about how you can find the grooviest headlines for idea-generation and inspiration.<\/p>\n

Here are some from the recent issue:<\/p>\n

Attack Of The Kelpie!
\nTeens discover supernatural horse is all too real<\/strong><\/p>\n

3 Easy Ways To Be Smarter<\/strong><\/p>\n

Herpes Virus Could Treat Cancer<\/strong><\/p>\n

Pollution-free, 90 cents-per-gallon fuel is a
\nMIRACLE AT THE PUMP<\/strong><\/p>\n

New Military Tech Lets Soldiers…
\nSEE THROUGH WALLS<\/strong><\/p>\n

What Do You Do With A 90 Fingered Robot?<\/strong><\/p>\n

Where else but Australia…
\nRUBBER SIDEWALKS FOR DRUNKS!<\/strong><\/p>\n

Duct-taped Airliner Forced To Turn Around During Flight
\n“The pilot could have been sucked out mid-air”<\/strong><\/p>\n

Real-Life Doogie Howser College Bound At Age 11<\/strong><\/p>\n

Townsfolk baffled by…
\nMYSTERY BLOBS FROM OUTER SPACE<\/strong><\/p>\n

Taxidermist survives 30 years on…
\nROADKILL DIET!<\/strong><\/p>\n

Caviar Cologne Reels In The Cuties
\n“A dab of beluga behind your ear is all you
\nneed to drive women wild”<\/strong><\/p>\n

ROYAL BLOOD
\nPrince Charles saves forests
\nin honor of Uncle Dracula<\/strong><\/p><\/blockquote>\n

Never a dull moment with “Sun”.<\/p>\n

Anyway, for lots of email subject line\/headline inspiration, check out the “Email Players” newsletter where I include examples galore to learn, study and model for your own campaigns.<\/p>\n

Next issue is a doozie, too.<\/p>\n

It’s all about launching products with emails.<\/p>\n

I just used my method to nab a 22% conversion (probably more, that’s a conservative estimate) over the holiday weekend.<\/p>\n

It’s simple, fast and, yes, fun.<\/p>\n

And it goes to print tomorrow.<\/p>\n

Subscribe in time at:<\/p>\n

www.EmailPlayers.com<\/a><\/strong><\/p>\n

Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"

“It doesn’t look good,” said the doctor examining his patient’s x-rays. “Everything is swollen except your wallet.” Ha. Got a kick out of that one. Saw it in a comic strip in “Sun” Magazine. I’ve rapped about “Sun” before in the hallowed pages of these emails. And about how you can find the grooviest headlines […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-5091","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-email-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/5091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=5091"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/5091\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=5091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=5091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=5091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}