Most emails suck out loud.<\/p>\n
(And that’s being nice about it…)<\/p>\n
And below are some “red flags” that reliably and accurately reveal whether an email you’re about to send (or already sent) is probably going to do you much good.<\/p>\n
There are exceptions, of course.<\/p>\n
(No email dogma<\/em> here.)<\/p>\n But this short “guide” can be worth its weight in gold…<\/p>\n People CRAVE fun.<\/strong><\/p>\n Yet, let’s be honest — most emails are as dry and barren as a horse’s skull<\/em> in the desert. No “flavor.” No drama. Not even anything interesting in any way, shape or form.<\/p>\n And methinks that’s a tragedy.<\/p>\n The world NEEDS more good emails.<\/p>\n More FUN emails.<\/p>\n Emails that are easy to read, not a chore.<\/p>\n Enter the January “Email Players” issue.<\/p>\n It’s about writing emails that both entertain AND sell.<\/p>\n With lots of examples.<\/p>\n Lots of explanation.<\/p>\n And even, “how to” formulas.<\/p>\n To subscribe, go to:<\/p>\n1. It gets you no sales<\/ul>\n
2. It’s pure sales pitch<\/ul>\n
3. It’s pure content<\/ul>\n
4. It’s hard to read (too many $50 words, big block paragraphs, etc)<\/ul>\n
5. Finally… it’s not FUN to read<\/ul>\n