{"id":5262,"date":"2012-01-18T06:00:27","date_gmt":"2012-01-18T14:00:27","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=5262"},"modified":"2012-01-18T06:00:27","modified_gmt":"2012-01-18T14:00:27","slug":"how-to-tell-if-im-full-of-crap-about-email","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-to-tell-if-im-full-of-crap-about-email\/","title":{"rendered":"How To Tell If I&#8217;m Full Of Crap About Email"},"content":{"rendered":"<p>The only question that matters is asked&#8230;<\/p>\n<blockquote><p><strong>&#8220;Hey Ben, You regularly mention not following various goo-roos&#8217; advice blindly&#8230;how do we know we can trust your advice versus the goo-roos without seeing any &#8220;proof&#8221; other than your word? I absolutely love your teaching and am beginning to apply it to my business, particularly emailing my blog posts rather than linking back to them. I&#8217;m considering joining Email Players, too.<\/strong><\/p>\n<p><strong>I&#8217;m just curious how you&#8217;d answer that question.<\/strong><\/p>\n<p><strong>I don&#8217;t mean this as negative or critical at all.<\/strong><\/p>\n<p><strong>Just one of those &#8220;how do you know&#8221; questions.<\/strong><\/p><\/blockquote>\n<p>A very good question.<\/p>\n<p>Here&#8217;s my answer:<\/p>\n<p>Look, I don&#8217;t think you should follow ANY advice (including mine) blindly and I&#8217;ve said it before.<\/p>\n<p>Test everything, see what works for you.<\/p>\n<p>The proof is in the <em>doing<\/em>.<\/p>\n<p>It&#8217;s the only real &#8220;proof&#8221; there is.<\/p>\n<p>Take the tips I give away free (especially in the free &#8220;Email Players&#8221; pdf and my media page) and use them.<\/p>\n<p>It costs bubkis to test this stuff out.<\/p>\n<p>It either works or it doesn&#8217;t.<\/p>\n<p>And if it does?<\/p>\n<p>If you want more?<\/p>\n<p>If you want the really <em>advanced<\/em> material?<\/p>\n<p>&#8220;Email Players&#8221; is waiting patiently for ya at&#8230;<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"http:\/\/www.EmailPlayers.com\" target=\"_blank\" rel=\"noopener\">www.EmailPlayers.com<\/a><\/strong><\/p>\n<p>Ben Settle<\/p>\n<p><strong>P.S.<\/strong> Speaking of proof&#8230;<\/p>\n<p>The FTC doesn&#8217;t like us posting testimonials where people had results that aren&#8217;t &#8220;average.&#8221; Otherwise I&#8217;d post the testimonial I got last week from Kelly Tanguay about the free tips (not even the paid stuff) I give away. Specifically, how she doubled response (and more than doubled sales) for her boss resulting in over $50k in extra unexpected dollars from a single mailing.<\/p>\n<p>Bottom line:<\/p>\n<p>The material speaks for itself.<\/p>\n<p>I got nuttin&#8217; to prove&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The only question that matters is asked&#8230; &#8220;Hey Ben, You regularly mention not following various goo-roos&#8217; advice blindly&#8230;how do we know we can trust your advice versus the goo-roos without seeing any &#8220;proof&#8221; other than your word? I absolutely love your teaching and am beginning to apply it to my business, particularly emailing my blog [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-5262","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-email-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/5262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=5262"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/5262\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=5262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=5262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=5262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}