{"id":6092,"date":"2013-07-23T06:00:38","date_gmt":"2013-07-23T13:00:38","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=6092"},"modified":"2013-07-23T06:00:38","modified_gmt":"2013-07-23T13:00:38","slug":"10-greatest-marketing-books","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/10-greatest-marketing-books\/","title":{"rendered":"10 Greatest Marketing Books"},"content":{"rendered":"<p>A subscriber asks:<\/p>\n<blockquote><p><strong>&#8220;Ben, what are your top 10 recommended marketing resources?&#8221;<\/strong><\/p><\/blockquote>\n<p>Ask and ye shalt receive.<\/p>\n<p>Behold&#8230;<\/p>\n<p>In my humble (but accurate) opinion, the list below contains the top 10 marketing books\/courses\/products. Well, they have been for me, anyways. Fact is, the best ones are kind a subjective. The &#8220;best&#8221; ones are whatever ones appeal to your unique personality and learning style.<\/p>\n<p>Anyway, here&#8217;s my list:<\/p>\n<p>1. Gary Bencivenga&#8217;s &#8220;Farewell&#8221; course<\/p>\n<p>2. Gary Halbert&#8217;s &#8220;Boron Letters&#8221;<\/p>\n<p>3. Dan Kennedy&#8217;s &#8220;NO BS Time Management&#8221;<\/p>\n<p>4. Ken McCarthy&#8217;s &#8220;System Club Letters&#8221;<\/p>\n<p>5. Eugene Schwartz&#8217;s &#8220;Breakthrough Advertising&#8221;<\/p>\n<p>6. Gary Halbert&#8217;s &#8220;The Gary Halbert Letter&#8221; issues (all of them)<\/p>\n<p>7. Paul Hartunian&#8217;s &#8220;Million Dollar Publicity&#8221; course<\/p>\n<p>8. John Carlton&#8217;s &#8220;Kick Ass Copywriting Secrets&#8221; course<\/p>\n<p>9. Dan Kennedy&#8217;s &#8220;Magnetic Marketing&#8221; course<\/p>\n<p>10. Yours Truly&#8217;s &#8220;The Email Players Playbook&#8221;<\/p>\n<p>Hey, you wouldn&#8217;t begrudge me a plug, would you?<\/p>\n<p>Besides, many have told me they think this book (you can ONLY get by subscribing to the &#8220;Email Players&#8221; newsletter) is the most profitable resource they own.<\/p>\n<p>And really:<\/p>\n<p>What kind of marketer would I be if I didn&#8217;t plug my own product?<\/p>\n<p>No marketer, I say.<\/p>\n<p>No marketer at all.<\/p>\n<p>You can read more about it here:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.EmailPlayers.com\" target=\"_blank\" rel=\"noopener\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>So there ya go.<\/p>\n<p>My top 10 favorites.<\/p>\n<p>Enjoy&#8230;<\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A subscriber asks: &#8220;Ben, what are your top 10 recommended marketing resources?&#8221; Ask and ye shalt receive. Behold&#8230; In my humble (but accurate) opinion, the list below contains the top 10 marketing books\/courses\/products. Well, they have been for me, anyways. Fact is, the best ones are kind a subjective. The &#8220;best&#8221; ones are whatever ones [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,9,14],"tags":[],"class_list":{"0":"post-6092","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-copywriting-and-sales-letters","7":"category-email-marketing","8":"category-sales-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/6092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=6092"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/6092\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=6092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=6092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=6092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}