{"id":6844,"date":"2013-02-21T06:00:13","date_gmt":"2013-02-21T14:00:13","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=6844"},"modified":"2013-02-21T06:00:13","modified_gmt":"2013-02-21T14:00:13","slug":"why-busy-professionals-love-buying-from-obnoxious-and-intrusive-emails","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/why-busy-professionals-love-buying-from-obnoxious-and-intrusive-emails\/","title":{"rendered":"Why Busy Professionals Love Buying From Obnoxious And &#8220;Intrusive&#8221; Emails"},"content":{"rendered":"<p>An inquiring mind wants to know:<\/p>\n<blockquote><p><strong>&#8220;Ben, does &#8216;Email Players&#8217; work for professional services or is it just for info products?&#8221;<\/strong><\/p><\/blockquote>\n<p>Survey says&#8230;<\/p>\n<p>Yep.<\/p>\n<p>And, I&#8217;m gonna <em>prove<\/em> it to you.<\/p>\n<p>Below&#8217;s a testimonial from marketing consultant Steve Gordon. He was an &#8220;Email Players&#8221; subscriber in 2011 and left shortly thereafter. Then, he decided to mend his wicked ways and give my methods another go.<\/p>\n<p>Here&#8217;s what he said:<\/p>\n<blockquote><p><strong>I was an Email Players subscriber for a few months at the end of 2011. Tried the daily thing with absolutely no results (my fault, not yours). Mostly my offer stunk&#8230;I was basically asking people to reply to schedule my version of a free consultation.<\/strong><\/p>\n<p><strong>Fast forward to October 19th, 2012&#8230;<\/strong><\/p>\n<p><strong>Decided to give it a go again.<\/strong><\/p>\n<p><strong>This time with a link to a sales page for the free consult (not a great sales page either).<\/strong><\/p>\n<p><strong>Also shortened the emails (150-250 words usually).<\/strong><\/p>\n<p><strong>Well, things have changed.<\/strong><\/p>\n<p><strong>Almost instantly (within the first week), I started getting response.<\/strong><\/p>\n<p><strong>This is from a small list (less than 2k) that had been almost dormant before.<\/strong><\/p>\n<p><strong>Long story short, I&#8217;ll do more business in the first quarter than all of last year combined. All of it driven by daily (every weekday) emails. I get unsubscribes now, but the RIGHT kind&#8230;I&#8217;ve got way more engagement with my list. I get personal responses everyday from the emails I send, which allows me to strengthen relationship with those people.<\/strong><\/p>\n<p><strong>It&#8217;s shortened what is normally a loooonnngggg sales cycle.<\/strong><\/p>\n<p><strong>I&#8217;m not selling product&#8230;I&#8217;m selling professional services&#8230;to business owners&#8230;most of my competitors think it obnoxious and intrusive to mail busy people so frequently.<\/strong><\/p>\n<p><strong>(I hope they keep thinking that!)<\/strong><\/p>\n<p><strong>Anyway, just wanted to say thank you!<\/strong><\/p><\/blockquote>\n<p>BTW, Steve also sent me another email saying:<\/p>\n<p><strong><em>&#8220;It&#8217;s to the point now that my wife asks me &#8230;&#8217;have you sent your email today?&#8217; She knows it&#8217;s money!&#8221;<\/em><\/strong><\/p>\n<p>True &#8216;dat.<\/p>\n<p>So, do my methods work selling services?<\/p>\n<p>The proof is in the doing:<\/p>\n<p>1. Subscribe to the &#8220;Email Players&#8221; newsletter<\/p>\n<p>2. Follow my instructions (straying from my system is the path to the dark side. SPURNING me leads to frustration&#8230; frustration leads to mistakes&#8230; mistakes lead to no sales&#8230;)<\/p>\n<p>3. Be persistent &amp; consistent<\/p>\n<p>The rest takes care of itself.<\/p>\n<p>Subscribe here:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.EmailPlayers.com\" target=\"_blank\" rel=\"noopener\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An inquiring mind wants to know: &#8220;Ben, does &#8216;Email Players&#8217; work for professional services or is it just for info products?&#8221; Survey says&#8230; Yep. And, I&#8217;m gonna prove it to you. Below&#8217;s a testimonial from marketing consultant Steve Gordon. He was an &#8220;Email Players&#8221; subscriber in 2011 and left shortly thereafter. Then, he decided to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-6844","post","type-post","status-publish","format-standard","category-email-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"An inquiring mind wants to know: &quot;Ben, does &#039;Email Players&#039; work for professional services or is it just for info products?&quot; Survey says... Yep. And, I&#039;m gonna prove it to you. Below&#039;s a testimonial from marketing consultant Steve Gordon. He was an &quot;Email Players&quot; subscriber in 2011 and left shortly thereafter. Then, he decided to\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ben Settle\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/bensettle.com\/blog\/why-busy-professionals-love-buying-from-obnoxious-and-intrusive-emails\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Ben Settle -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Why Busy Professionals Love Buying From Obnoxious And \u201cIntrusive\u201d Emails - Ben Settle\" \/>\n\t\t<meta property=\"og:description\" content=\"An inquiring mind wants to know: &quot;Ben, does &#039;Email Players&#039; work for professional services or is it just for info products?&quot; Survey says... Yep. And, I&#039;m gonna prove it to you. 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