Just got an interesting question.<\/p>\n
A subscriber said he’d read one of my oooooolder blog posts (titled, “The 4 Minute Work Day”) where I said in one of the markets I sold in, I would not even bother editing emails.<\/p>\n
I’d just sit, pound, send.<\/p>\n
I still do that sort of thing sometimes.<\/p>\n
But, not very often.<\/p>\n
In a lot of cases (especially if, say, you’re writing to writers…) sending out raw, unedited, “uncircumcised” emails can do more harm than good. Not saying to spend 2 hours editing an email, either. But to write it fast, give it a quick run through edit to make sure your facts are straight and you’re saying what you want to say, then send it out and move on with your day.<\/p>\n
I like how Stephen King explains is:<\/p>\n
“Writing with the door closed”<\/strong><\/p>\n That’s the first draft.<\/p>\n Nobody sees it but you.<\/p>\n Write whatever you want.<\/p>\n Say whatever comes to mind.<\/p>\n Then, you edit with the door open. I like to imagine my ideal prospect<\/em> looking over my shoulder. (Not some advertising critic.) Will this be interesting to them? Will this persuade them? Will this be worth their time to read?<\/p>\n This takes just a minute or two, usually.<\/p>\n And then… boom.<\/p>\n The email is sent.<\/p>\n I’m on with the rest of my day.<\/p>\n And the market decides if it was any “good” or not.<\/p>\n That’s the Email Players way.<\/p>\n It’s fast.<\/p>\n It’s efficient.<\/p>\n And, it can be very profitable.<\/p>\n Learn how to write emails that sell here:<\/p>\n