{"id":8445,"date":"2014-04-21T07:00:33","date_gmt":"2014-04-21T14:00:33","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=8445"},"modified":"2014-04-21T07:00:33","modified_gmt":"2014-04-21T14:00:33","slug":"how-even-email-doesnt-work-for-me-life-coaches-can-make-out-like-bandits-with-email","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-even-email-doesnt-work-for-me-life-coaches-can-make-out-like-bandits-with-email\/","title":{"rendered":"How Even &#8220;Email Doesn&#8217;t Work For Me&#8221; Life Coaches Can Make Out Like Bandits With Email"},"content":{"rendered":"<p>Behold&#8230;<\/p>\n<p>A website reader and life coach shows exactly how he&#8217;s using email to kick some serious gluteus bootyus in a market where hardly anyone thinks daily emails work:<\/p>\n<blockquote><p><strong>First of all, I&#8217;m still not a customer.<\/strong><\/p>\n<p><strong>But I&#8217;ve decided to follow your example and test this daily email thing you are doing.<\/strong><\/p>\n<p><strong>I&#8217;m a life coach and reasonably seasoned marketer, that was looking for a way to simplify my business.<\/strong><\/p>\n<p><strong>I&#8217;ve been sending simple stories about my current clients struggles and accomplishments to my list for the last 25 days, and here&#8217;s what happened:<\/strong><\/p>\n<p><strong>1 &#8211; Yes, there are people pissed off, telling me I&#8217;m not a &#8220;good&#8221; professional<\/strong><\/p>\n<p><strong>2 &#8211; Yes, there are more unsubscribes<\/strong><\/p>\n<p><strong>3 &#8211; Because I email everyday and the content matters, the number of complaints I get in each message is really pretty insignificant.<\/strong><\/p>\n<p><strong>If I don&#8217;t email everyday, then the number of &#8220;complainers&#8221; will grow in my database.<\/strong><\/p>\n<p><strong>In the past, that caused the number of spam complaints per email to be much higher than the expected for most services (aweber, mailchimp and so on).<\/strong><\/p>\n<p><strong>It didn&#8217;t matter how high was the quality of the content I was putting out there, I would be treated as a spammer because I was &#8220;collecting complainers&#8221;.<\/strong><\/p>\n<p><strong>I used to live with the risk of loosing the trust of my email marketing providers because of that.<\/strong><\/p>\n<p><strong>Obviously, not receiving complaints was a huge matter to me, and I used to email only occasionaly to receive less complaints.<\/strong><\/p>\n<p><strong>Your solution goes in the exact opposite of the direction I was using and now the problem is completely solved with the daily emails.<\/strong><\/p>\n<p><strong>The daily messages serve to &#8220;wipe out&#8221; the suckers from my list, constantly, while I&#8217;m making sales.<\/strong><\/p>\n<p><strong>I see the complainers now as a &#8220;plague&#8221; that I have to get rid of, every single day, for the sanity of my list.<\/strong><\/p>\n<p><strong>But the best comes now:<\/strong><\/p>\n<p><strong>4 &#8211; I&#8217;ve closed like $25K in coaching contracts in less than 1 month.<\/strong><\/p>\n<p><strong>5 &#8211; I&#8217;ve sold $1660 worth of an ebook.<\/strong><\/p>\n<p><strong>6 &#8211; There are several people asking me about my fees etc. I WILL sell more.<\/strong><\/p>\n<p><strong>7 &#8211; I have an average of 15% of open rates in daily emails, which is actually more audience than most marketers will have even with lists that are 10x bigger than mine.<\/strong><\/p>\n<p><strong>I have a pretty strong list. It&#8217;s a 20K subscribers.<\/strong><\/p>\n<p><strong>In the past, I used to do a lot of stuff, like video marketing etc etc.<\/strong><\/p>\n<p><strong>What I&#8217;m learning is: that&#8217;s not actually necessary. They help&#8230; But they&#8217;re not needed.<\/strong><\/p>\n<p><strong>But here&#8217;s the takeaway that I&#8217;ve learned:<\/strong><\/p>\n<p><strong>It&#8217;s only possible to write good, solid daily emails for a list if you are doing your homework and it&#8217;s actually capable of understanding your audience, delivering the results you promise.<\/strong><\/p>\n<p><strong>In that sense, my advice to users who will use your strategies are this:<\/strong><\/p>\n<p><strong>Work on your skills to help your audience. Then the emails will flow easily.<\/strong><\/p>\n<p><strong>Thanks.<\/strong><\/p>\n<p><strong>Rodrigo.<\/strong><\/p><\/blockquote>\n<p>And that, my fine feathered droogie, is where &#8220;Email Players&#8221; changes the whole game for people &#8212; it builds thy skills.<\/p>\n<p>Day by day.<\/p>\n<p>Week by week.<\/p>\n<p>Month by month.<\/p>\n<p>And, yes, year by year.<\/p>\n<p>(There are lots of people who have been with it since day 1, and the ones I hear from are all kicking booTAY).<\/p>\n<p>I show you how to get tons of ideas.<\/p>\n<p>Examples of emails I successfully use.<\/p>\n<p>And, strategies that keep you lightyears ahead of your goofy competitors as they flounder around trying to keep up with you.<\/p>\n<p>Is &#8220;Email Players&#8221; for everyone?<\/p>\n<p>Hellz naw!<\/p>\n<p>Like I keep saying:<\/p>\n<p>It&#8217;s not for opportunity-minded people (as opposed to investor-minded people). Or, people who never implement. Or people who don&#8217;t have some kind of proven-to-sell offer and a list (doesn&#8217;t have to be a big list, but, a list ye must have, and be building it).<\/p>\n<p>If that&#8217;s you?<\/p>\n<p>Go buy another $7 WSO.<\/p>\n<p>Or collect another FREE!!!! opt in bonus.<\/p>\n<p>Or, haunt flakebook.<\/p>\n<p>Anyway, next issue goes to print in 10 days.<\/p>\n<p>Hurry:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.EmailPlayers.com\" target=\"_blank\" rel=\"noopener\"><strong>www.EmailPlayers.com<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Behold&#8230; A website reader and life coach shows exactly how he&#8217;s using email to kick some serious gluteus bootyus in a market where hardly anyone thinks daily emails work: First of all, I&#8217;m still not a customer. But I&#8217;ve decided to follow your example and test this daily email thing you are doing. I&#8217;m a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[],"class_list":{"0":"post-8445","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-email-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/8445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=8445"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/8445\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=8445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=8445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=8445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}