{"id":8557,"date":"2014-05-18T06:30:24","date_gmt":"2014-05-18T13:30:24","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=8557"},"modified":"2014-05-18T06:30:24","modified_gmt":"2014-05-18T13:30:24","slug":"how-to-make-more-sales-by-raising-your-prices","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/","title":{"rendered":"How To Make More Sales By Raising Your Prices"},"content":{"rendered":"<p>On today&#8217;s &#8220;Ben Settle Show&#8221; Producer Jonathan and I edu-ma-cate the fandom on:<\/p>\n<ul>\n<li><strong>How to make more sales by raising your prices.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>The secret of the &#8220;reverse pyramid scheme.&#8221;<\/li>\n<\/ul>\n<ul>\n<li><strong>How to attract customers who WANT to pay more for the kind of product or service you sell.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>How to exponentially increase your profits by telling people NOT to buy.<\/li>\n<\/ul>\n<ul>\n<li><strong>The secret way Walt Disney used to build his empire. (Not only is doing this free, but I just watched a local business go from $0 to so big it has to hire employees in just a matter of a few weeks doing this.)<\/strong><\/li>\n<\/ul>\n<ul>\n<li>The &#8220;churn &amp; burn&#8221; mistake 95% of online marketers (chances are YOU are doing this) make that is killing their sales.<\/li>\n<\/ul>\n<ul>\n<li><strong>A &#8220;hokey&#8221; (but extremely effective) way to run a business, that attracts the highest quality customers and prospects.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>The business book everyone should have a copy of (TMI alert: this book has sat in my bathroom for 6 years, I get so much gold from it).<\/li>\n<\/ul>\n<ul>\n<li><strong>And a ho&#8217; bunch mo&#8217;.<\/strong><\/li>\n<\/ul>\n<p>Get your podcast lovin&#8217; here:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.BenSettleShow.com\/itunes\" target=\"_blank\" rel=\"noopener\"><strong>www.BenSettleShow.com\/itunes<\/strong><\/a><\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On today&#8217;s &#8220;Ben Settle Show&#8221; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &#8220;reverse pyramid scheme.&#8221; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,9,14],"tags":[],"class_list":["post-8557","post","type-post","status-publish","format-standard","category-copywriting-and-sales-letters","category-email-marketing","category-sales-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"On today&#039;s &quot;Ben Settle Show&quot; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &quot;reverse pyramid scheme.&quot; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ben Settle\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Ben Settle -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How To Make More Sales By Raising Your Prices - Ben Settle\" \/>\n\t\t<meta property=\"og:description\" content=\"On today&#039;s &quot;Ben Settle Show&quot; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &quot;reverse pyramid scheme.&quot; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2014-05-18T13:30:24+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2014-05-18T13:30:24+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How To Make More Sales By Raising Your Prices - Ben Settle\" \/>\n\t\t<meta name=\"twitter:description\" content=\"On today&#039;s &quot;Ben Settle Show&quot; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &quot;reverse pyramid scheme.&quot; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#blogposting\",\"name\":\"How To Make More Sales By Raising Your Prices - Ben Settle\",\"headline\":\"How To Make More Sales By Raising Your Prices\",\"author\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#organization\"},\"datePublished\":\"2014-05-18T06:30:24+00:00\",\"dateModified\":\"2014-05-18T06:30:24+00:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#webpage\"},\"articleSection\":\"Copywriting, Email, Marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/bensettle.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/copywriting-and-sales-letters\\\/#listItem\",\"name\":\"Copywriting\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/copywriting-and-sales-letters\\\/#listItem\",\"position\":2,\"name\":\"Copywriting\",\"item\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/copywriting-and-sales-letters\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#listItem\",\"name\":\"How To Make More Sales By Raising Your Prices\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#listItem\",\"position\":3,\"name\":\"How To Make More Sales By Raising Your Prices\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/category\\\/copywriting-and-sales-letters\\\/#listItem\",\"name\":\"Copywriting\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#organization\",\"name\":\"Ben Settle\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/\",\"name\":\"Ben Settle\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5b41e5a7b56ff3ef2863efb96b60feb917a13ead5504ea75e8cd43c818d75f7a?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Ben Settle\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#webpage\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/\",\"name\":\"How To Make More Sales By Raising Your Prices - Ben Settle\",\"description\":\"On today's \\\"Ben Settle Show\\\" Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the \\\"reverse pyramid scheme.\\\" How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/how-to-make-more-sales-by-raising-your-prices\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/author\\\/ben-settle\\\/#author\"},\"datePublished\":\"2014-05-18T06:30:24+00:00\",\"dateModified\":\"2014-05-18T06:30:24+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/\",\"name\":\"Ben Settle\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/bensettle.com\\\/blog\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"How To Make More Sales By Raising Your Prices - Ben Settle","description":"On today's \"Ben Settle Show\" Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the \"reverse pyramid scheme.\" How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling","canonical_url":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#blogposting","name":"How To Make More Sales By Raising Your Prices - Ben Settle","headline":"How To Make More Sales By Raising Your Prices","author":{"@id":"https:\/\/bensettle.com\/blog\/author\/ben-settle\/#author"},"publisher":{"@id":"https:\/\/bensettle.com\/blog\/#organization"},"datePublished":"2014-05-18T06:30:24+00:00","dateModified":"2014-05-18T06:30:24+00:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#webpage"},"isPartOf":{"@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#webpage"},"articleSection":"Copywriting, Email, Marketing"},{"@type":"BreadcrumbList","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog#listItem","position":1,"name":"Home","item":"https:\/\/bensettle.com\/blog","nextItem":{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/#listItem","name":"Copywriting"}},{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/#listItem","position":2,"name":"Copywriting","item":"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/","nextItem":{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#listItem","name":"How To Make More Sales By Raising Your Prices"},"previousItem":{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#listItem","position":3,"name":"How To Make More Sales By Raising Your Prices","previousItem":{"@type":"ListItem","@id":"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/#listItem","name":"Copywriting"}}]},{"@type":"Organization","@id":"https:\/\/bensettle.com\/blog\/#organization","name":"Ben Settle","url":"https:\/\/bensettle.com\/blog\/"},{"@type":"Person","@id":"https:\/\/bensettle.com\/blog\/author\/ben-settle\/#author","url":"https:\/\/bensettle.com\/blog\/author\/ben-settle\/","name":"Ben Settle","image":{"@type":"ImageObject","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/5b41e5a7b56ff3ef2863efb96b60feb917a13ead5504ea75e8cd43c818d75f7a?s=96&d=mm&r=g","width":96,"height":96,"caption":"Ben Settle"}},{"@type":"WebPage","@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#webpage","url":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/","name":"How To Make More Sales By Raising Your Prices - Ben Settle","description":"On today's \"Ben Settle Show\" Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the \"reverse pyramid scheme.\" How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/bensettle.com\/blog\/#website"},"breadcrumb":{"@id":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/#breadcrumblist"},"author":{"@id":"https:\/\/bensettle.com\/blog\/author\/ben-settle\/#author"},"creator":{"@id":"https:\/\/bensettle.com\/blog\/author\/ben-settle\/#author"},"datePublished":"2014-05-18T06:30:24+00:00","dateModified":"2014-05-18T06:30:24+00:00"},{"@type":"WebSite","@id":"https:\/\/bensettle.com\/blog\/#website","url":"https:\/\/bensettle.com\/blog\/","name":"Ben Settle","inLanguage":"en-US","publisher":{"@id":"https:\/\/bensettle.com\/blog\/#organization"}}]},"og:locale":"en_US","og:site_name":"Ben Settle -","og:type":"article","og:title":"How To Make More Sales By Raising Your Prices - Ben Settle","og:description":"On today's &quot;Ben Settle Show&quot; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &quot;reverse pyramid scheme.&quot; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling","og:url":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/","article:published_time":"2014-05-18T13:30:24+00:00","article:modified_time":"2014-05-18T13:30:24+00:00","twitter:card":"summary_large_image","twitter:title":"How To Make More Sales By Raising Your Prices - Ben Settle","twitter:description":"On today's &quot;Ben Settle Show&quot; Producer Jonathan and I edu-ma-cate the fandom on: How to make more sales by raising your prices. The secret of the &quot;reverse pyramid scheme.&quot; How to attract customers who WANT to pay more for the kind of product or service you sell. How to exponentially increase your profits by telling"},"aioseo_meta_data":{"post_id":"8557","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2023-09-10 13:36:01","updated":"2025-06-24 23:28:13","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/bensettle.com\/blog\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/\" title=\"Copywriting\">Copywriting<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tHow To Make More Sales By Raising Your Prices\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/bensettle.com\/blog"},{"label":"Copywriting","link":"https:\/\/bensettle.com\/blog\/category\/copywriting-and-sales-letters\/"},{"label":"How To Make More Sales By Raising Your Prices","link":"https:\/\/bensettle.com\/blog\/how-to-make-more-sales-by-raising-your-prices\/"}],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/8557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=8557"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/8557\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=8557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=8557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=8557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}