Came a question about my New Year’s email last week:<\/p>\n
“Ben why the decision to do paid traffic? Are you finding free\u00a0traffic not converting anymore or not converting well. Thanks.”<\/strong><\/p><\/blockquote>\n
Answer:<\/p>\n
Free converts extremely well for me.<\/p>\n
Especially using my email tactics.<\/p>\n
But, it comes down to something I heard last October when I was a\u00a0guest trainer at Ray Higdon’s elite mastermind event in Florida.\u00a0Ray was asked about traffic and he said in his infinite wisdom:<\/p>\n
“You can’t scale free.”<\/strong><\/em><\/p>\n
Very true.<\/p>\n
Very, very, very true.<\/p>\n
And I realized how many sales I’m leaving on the table by not doing\u00a0paid traffic. Thus, I’m hard at work putting some paid traffic into\u00a0play.<\/p>\n
You should, too.<\/p>\n
That is, if you want to scale your business.<\/p>\n
Then it’s just a matter of converting them to buyers.<\/p>\n
Enter the “Email Players” newsletter.<\/p>\n
When you know how to wield the email sword the way I teach you in\u00a0my “dojo”, you can convert traffic — paid and free — all day\u00a0long, while your competition is still lobbing tweets and spending\u00a0all day haunting facebook groups or whatever.<\/p>\n
Nothing wrong with those things.<\/p>\n
But, they ain’t scalable.<\/p>\n
So anyway, that’s the story with that.<\/p>\n
Check out “Email Players” here:<\/p>\n