Recently I had a conversation with my ex-copywriting apprentice\u00a0about the perfect kind of business to create if you suddenly find\u00a0yourself without any income.<\/p>\n
(Or are stuck in a job and want OUT, fast.)<\/p>\n
A business that:<\/p>\n
1. Has little (maybe none) competition<\/p>\n
2. Has plenty of potential customers HAPPY to be pitched<\/p>\n
3. Is an easily-reached market<\/p>\n
4. Can be started for less than $30<\/p>\n
5. Can pay you $100+ per day (easy)<\/p>\n
6. Is scalable (meaning, once you get it going, you can start\u00a0farming out the work to other people who need zero skills to do the\u00a0work)<\/p>\n
True story:<\/p>\n
When I first moved to the Burgle last year, for the first time in\u00a0years I found myself with having to clean up my dog’s poop. It used\u00a0to be I would walk her to the beach or a nearby empty lot where she\u00a0would let the hounds out (so to speak) all over the place and I’d\u00a0never had to clean it up.<\/p>\n
Now?<\/p>\n
The poop piles up like lies in Washington DC.<\/p>\n
I almost need *wings* to stay above it.<\/p>\n
Thus, when my ex-copywriting apprentice told me her dad started a\u00a0poop-cleaning business, I signed on without knowing (or even\u00a0caring) the cost.<\/p>\n
And you know what?<\/p>\n
There are plenty of lazy dog owners like me.<\/p>\n
(When I used to do office cleaning, it was the same, nobody wanted\u00a0to clean their own offices, a lot of people have an even bigger\u00a0hatred when it comes to cleaning dog poop.)<\/p>\n
Okay, so how do you get started?<\/p>\n
Very simple:<\/p>\n
1. Go to the store and buy a pooper scooper and some doo-bags (bags\u00a0you put dog poop in). That is your entire “investment” — less than\u00a0$30.<\/p>\n
2. Get a list of all the dog owners in your county.<\/p>\n
3. Send them a post card offering to clean their dog poop — make\u00a0sure you include a bold guarantee (“if you see even one smidgen of\u00a0dog poop in your yard when I’m done I’ll double your money back”).\u00a0If you are tight on cash, you can also post fliers on boards in\u00a0churches, post office, go door-to-door, tell your friends, family,\u00a0co-workers, etc what you’re up to, you can get business that way\u00a0without spending a penny.<\/p>\n
4. Start doing the jobs, get as many as you can on retainer.<\/p>\n
Obviously, don’t quit your job until it makes sense.<\/p>\n
But, it shouldn’t take long.<\/p>\n
Frankly, even in a small town you can make out like gangbusters. If\u00a0you charge, say, $20 per session (that’s what I pay, it’s worth\u00a0every penny), and do *only* 5 jobs per day, that’s $100 per day.<\/p>\n
But, that ain’t all.<\/p>\n
After that, you can kick it up a notch:<\/p>\n
5. When you got it down, farm out to local high school kids.<\/p>\n
6. Scale at will to the entire county.<\/p>\n
7. Put a site up and drive local traffic to it via AdWords,\u00a0Facebook, direct mail, whatever method works best for you.<\/p>\n
8. Collect emails from your customers and local dog owner traffic\u00a0— start emailing that list dog-related information, affiliate\u00a0offers, etc along with a pitch for your dog poop cleaning service,\u00a0and any JV’s you do with dog-related local services (dog walkers,\u00a0vets, trainers, etc).<\/p>\n
9. Enjoy life profiting from doo-bags.<\/p>\n
Yes its crap work at first.<\/p>\n
(Literally.)<\/p>\n
But most people are “above” doing it.<\/p>\n
And because of that, your competition will be almost non-existent\u00a0(assuming there aren’t already others doing it), and a ballsy\u00a0guarantee (like the one above) will eliminate them, anyway. Plus,\u00a0just by using a little bit of direct mail via post cards (dirt\u00a0cheap) or knocking on doors and utilizing your network of local\u00a0friends, and any organizations (church, etc) that allow you to post\u00a0on their bulletin boards, you will clean up.<\/p>\n
(No pun.)<\/p>\n
Hey, nobody likes picking up dog poop.<\/p>\n
It’s often worth paying someone else to do it.<\/p>\n
And, it’s the kind of work where you can go in, do your thing, and\u00a0nobody bothers you. You’re in and out, and can farm the work out to\u00a0scale it.<\/p>\n
And that’s it.<\/p>\n
Want to make a full time income in just a few hours per week?<\/p>\n
Then go ye down to ye olde pet store.<\/p>\n
Get some doo-bags and a scooper.<\/p>\n
And, follow the steps above.<\/p>\n
Oh, and one more thing:<\/p>\n
When you get to the email part, make sure you take a portion of all\u00a0that green stuff you’re raking in and subscribe to “Email Players”:<\/p>\n