Check out these mangoes:<\/p>\n
If you want to see lots of cool ways to market and sell (as well as\u00a0some really dumb ways, but that’s another email) your products and\u00a0services study the billion dollar comic book industry.<\/p>\n
They have ways of boosting sales down pat.<\/p>\n
Example:<\/p>\n
One of the most popular Marvel Comics characters is Wolverine. In\u00a0fact, for the past 40 years he’s been so popular, that for a long\u00a0time it seemed as if every. single. month. he would “guest star” in\u00a0another comic book to increase its sales.<\/p>\n
Sales low on Fantastic Four?<\/p>\n
Do a Wolverine guest appearance.<\/p>\n
Want to boost interest in a brand spanking new title?<\/p>\n
Toss Wolverine in.<\/p>\n
Want to make the stockholders happy with short term sales cash\u00a0surges even if it annoys the readers?<\/p>\n
Throw in Wolvie “fast ball special” style.<\/p>\n
And so on.<\/p>\n
Easy peasy.<\/p>\n
Anyway, how can you use this in your business?<\/strong><\/p>\n Well, one of the best ways to get sales for products is to make the\u00a0premium\/bonus so hot and desirable that people buy the product more\u00a0for the premium than for the product. And, one of the best ways to\u00a0create a premium with perceived value that trumps even your main\u00a0product is to include interviews and\/or content with gurus in your\u00a0market.<\/p>\n Of course, that then begs the question:<\/p>\n How do you get gurus to agree to doing that?<\/p>\n Especially if you are unknown to them?<\/p>\n The answer:<\/p>\n Become known to them.<\/p>\n It’s a LOT easier than you think.<\/p>\n And, the February “Email Players” issue contains a bonus training\u00a0with a JV specialist who manages JV’s for John Reese and a bunch of\u00a0other guys with big lists, influence and, yes, celebrity-guru\u00a0appeal.<\/p>\n He shows you how to contact gurus.<\/p>\n How the game works.<\/p>\n And, how to profit like gangbusters from it all.<\/p>\n Very valuable stuff.<\/p>\n But, only for “Email Players” subscribers.<\/p>\n And, only if you subscribe before it mails.<\/p>\n Subscription info here:<\/p>\n