{"id":9630,"date":"2015-03-05T06:30:30","date_gmt":"2015-03-05T14:30:30","guid":{"rendered":"http:\/\/bensettle.com\/blog\/?p=9630"},"modified":"2015-03-05T06:30:30","modified_gmt":"2015-03-05T14:30:30","slug":"dont-ask-the-deer-how-to-hunt-it-ask-the-hunter","status":"publish","type":"post","link":"https:\/\/bensettle.com\/blog\/dont-ask-the-deer-how-to-hunt-it-ask-the-hunter\/","title":{"rendered":"Don&#8217;t Ask The Deer How To Hunt It, Ask The Hunter"},"content":{"rendered":"<blockquote><p><strong>&#8220;Want to know how deer act, ask the hunter not the deer&#8221;<\/strong><\/p>\n<p style=\"text-align: left; padding-left: 360px;\"><strong>&#8211; Dante Nero<\/strong><br \/>\n<strong>Comedian<\/strong><\/p>\n<\/blockquote>\n<p>In which the question is asked&#8230;<\/p>\n<blockquote><p><strong>&#8220;what do you think of asking your list how often to be mailed. I\u00a0see gurus doing this sometimes but you mail every day without\u00a0asking. Have you seen what I am talking about?&#8221;<\/strong><\/p><\/blockquote>\n<p>Why, yes, I have.<\/p>\n<p>And, I disagree with it.<\/p>\n<p>In fact, I&#8217;ve written about this in the past already.<\/p>\n<p>And while I can&#8217;t speak for anyone else, I can tell you that if I\u00a0asked my list how often they wanted to be mailed (especially at the\u00a0opt in) they would most likely say less than daily. (Some of my\u00a0diehard readers want more, but the majority would say, &#8220;2-3 times\u00a0per week would suffice&#8221;).<\/p>\n<p>But you know what?<\/p>\n<p>I&#8217;d be nutzo to listen to them.<\/p>\n<p>Why?<\/p>\n<p>Because the more I mail (especially when I mail 2 times per <span style=\"text-decoration: underline;\">day<\/span>)\u00a0the more sales I make (by FAR, it ain&#8217;t even close).<\/p>\n<p>It all goes back to the hunter-deer phenomenon.<\/p>\n<p>If you want to learn how to bag a deer, who do you ask:<\/p>\n<p>The deer?<\/p>\n<p>Or the hunter?<\/p>\n<p>If you&#8217;d say the deer, then go ahead and survey your list on how\u00a0often they want to be mailed. Let them tell you how NOT to hunt\u00a0them in a world where every marketer is chasing them, and they just\u00a0want a breather from it all, and are trying to cut down on inbox\u00a0clutter and sales pitches plaguing their every move (retargeting\u00a0ads, facebook pitches, self serving tweets, email blasts, direct\u00a0mail, TV commercials, and the list goes on&#8230;)<\/p>\n<p>Me?<\/p>\n<p>I learned a long time ago to ignore the deer.<\/p>\n<p>Yes, the hunter studies the deer.<\/p>\n<p>But, he does not take the deer&#8217;s advice on how to hunt it.<\/p>\n<p>(It&#8217;s not unlike when guys foolishly ask women how to attract and\u00a0get more dates instead of asking the handful of guys who\u00a0demonstrably have no problem getting dates &#8212; the advice is almost\u00a0always 180 degrees opposite. But, I digress&#8230;)<\/p>\n<p>Anyway, the deer want to buy.<\/p>\n<p>But, they don&#8217;t want to be sold to.<\/p>\n<p><strong>And when you &#8220;get&#8221; that, it all falls into place.<\/strong><\/p>\n<p>Enter the Oceans 4 Mastermind.<\/p>\n<p>Everyone in the room is a hunter.<\/p>\n<p>And if you want to learn from us (not just my partners Andre\u00a0Chaperon, Ryan Levesque, and Jack Born &#8212; but the other 7, 8, &amp; 9\u00a0figure earning marketers in the room, as we bat around ideas, data,\u00a0experiences, test results, and real-world solutions to cranking out\u00a0the most profitable marketing possible) then this could be your\u00a0last chance.<\/p>\n<p>We simply don&#8217;t know if there&#8217;ll be another Oceans 4.<\/p>\n<p>But, I do know this:<\/p>\n<p>We&#8217;re going after this as if it IS the last.<\/p>\n<p>It&#8217;s gonna be fun, profitable, and life changing. (There hasn&#8217;t\u00a0been a single mastermind where every one of us &#8212; clients and hosts\u00a0alike &#8212; didn&#8217;t walk out of there on fire with new goals, game\u00a0plans, ideas to test, and plans for ratcheting up sales.)<\/p>\n<p>If you want in, time&#8217;s short.<\/p>\n<p>It&#8217;s in Vegas May 16-17th, and costs $5k.<\/p>\n<p>Obviously, it ain&#8217;t cheap.<\/p>\n<p>Nor is it for the weak-minded.<\/p>\n<p>(Prepare to be humbled, we all are.)<\/p>\n<p>But, we&#8217;re practically full now.<\/p>\n<p>Reply back to this email if you&#8217;re interested in coming.<\/p>\n<p>Ben Settle<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Want to know how deer act, ask the hunter not the deer&#8221; &#8211; Dante Nero Comedian In which the question is asked&#8230; &#8220;what do you think of asking your list how often to be mailed. I\u00a0see gurus doing this sometimes but you mail every day without\u00a0asking. Have you seen what I am talking about?&#8221; Why, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8,9,14],"tags":[],"class_list":{"0":"post-9630","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-copywriting-and-sales-letters","7":"category-email-marketing","8":"category-sales-marketing"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/9630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/comments?post=9630"}],"version-history":[{"count":0,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/posts\/9630\/revisions"}],"wp:attachment":[{"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/media?parent=9630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/categories?post=9630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bensettle.com\/blog\/wp-json\/wp\/v2\/tags?post=9630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}