Let’s talk about human behavior.<\/p>\n
And, how to put people\u00a0in a “state” so that, no matter how angry, irritated, or outright hostile they are to you (and, yes, I speaketh from LOTS of experience on this<\/span>, make no mistake about it my little droogling)… they not only forget all about why they’re mad, but like you even more.<\/p>\n And before you ask…<\/p>\n Yes, you can use the following in your bid’niz, too.<\/p>\n Anyway, here’s the story:<\/p>\n A couple months ago I was watching my ex-copywriting apprentice’s dog and, out of sheer boredom, took a picture of him sitting on my lap staring off at the wall, completely oblivious and indifferent to my existence.<\/p>\n Then, I asked him:<\/p>\n “Want some num-nums?”<\/strong><\/p><\/blockquote>\n He immediately looked up at me, eye contact, of which I took another picture. Then, I put the two pics together side-by-side, and put a caption under them:<\/p>\n The one where he’s ignoring me said:<\/p>\n “When your girl is mad at you”<\/strong><\/p>\n The one where he’s looking at me like I’m the dog messiah:<\/p>\n (After I asked if he wanted food)<\/p>\n “When you ask her if she wants something to eat.”<\/strong><\/p>\n What does this have to do with marketing?<\/p>\n Well, to paraphrase Dan Kennedy:<\/p>\n “It’s hard to be mad at someone who gives you free food.”<\/strong><\/p><\/blockquote>\n (I’ve found this especially<\/em> useful when dealing with chicks…)<\/p>\n Apply that to your bid’niz and there will be peace…<\/p>\n Also, speaking of chicks:<\/p>\n The May “Email Players” issue contains a lesson how guys can better\u00a0sell to women, even if you’ve consistently tried and failed before.<\/p>\n If that’s you, worry ye not.<\/p>\n Your uncle elBenbo has the cure for your angst.<\/p>\n It goes to print next week.<\/p>\n Subscribe in time to get it here:<\/p>\n