Earlier this year I wrote an email with the subject line:<\/p>\n
“Why Email Players is like a period”<\/strong><\/p>\n Where I made an admittedly crude analogy about the monthly timing\u00a0of “Email Players”.<\/p>\n I expected a bit o’ mush cookie feedback.<\/p>\n (Some people still don\u2019t think periods, farts, or tampons exist).<\/p>\n And, I admitted as such in the email.<\/p>\n Anyway, “Email Players” subscriber Jon McCulloch replied back with\u00a0something that was just brilliant about the kind of attitude to\u00a0show people who try to tell you how to run your business (when what\u00a0you’re doing is working). Specifically, it was a link to a sound\u00a0file from the Howard Stern Show. And, it demonstrates the exact\u00a0attitude I have towards people who offer me dumb unsolicited\u00a0advice, who complain I don’t treat my list like a democracy (it’s\u00a0not, it’s a dictatorship), who whine I send too many emails (like\u00a0when I promoted the Titans DVD’s a few weeks ago sending 17 emails\u00a0over 4 days\u2026 easily the single most profitable promo I’d ever\u00a0done), and so on.<\/p>\n And guess what?<\/p>\n I loved that clip so much I transcribed it.<\/p>\n And, I include it in the June “Email Players” issue.<\/p>\n (For your reading pleasure.)<\/p>\n Deadline to get in on the June issue is Friday.<\/p>\n Chop! Chop!<\/p>\n