“Say” It Don’t “Spray” It On Twitter

Before reading, a little “disclaimer”:

I’m NOT a Twitter expert. I’ve never claimed to be a Twitter expert. And the following is probably worth the electronic bytes it’s “printed” on.

But that won’t stop me from giving an opinion, anyway

Here’s the scoop:

Lately, I’ve observed certain things happening on Twitter that make it VERY easy to either un-follow someone, or ignore them in the first place.

Kinda like the kid who “sprays” people whenever he talks.

He’s the slob who it’s easier NOT to talk to than it is TO talk to because nobody wants to get nailed by “residue” from his last meal. So even if he says something “cool” nobody knows about it.

Below are 5 Twitter mistakes (I believe) do the same thing.

And literally “cyber spray” everyone who sees them:

1. ONLY TWEETING FAMOUS QUOTES

I’ve got nothing against inspiring or thought-provoking quotes.

But for some people, it’s the ONLY thing they do.

Which is a pity.

Not just because it’s easy to ignore them after a while. But because the world desperately needs unique voices — and not just the “warmed-over” thoughts of others.

2. ALWAYS PITCHING

People who do this on Twitter are like the annoying AmWay rep (no offense to y’all MLM’ers doing it right) always pushing his deal down everyone’s throat at parties.

Worst part?

99% of these links lead to truly horrible sales pitches.

Which (to me, anyway) is the REAL crime.

3. ONLY RE-TWEETING AND NOTHING ELSE

Hey, don’t get me wrong — I’m all about RT’ing,

But every single tweet?

Pretty easy to ignore (and un-follow) people who do that.

4. FOLLOW FRIDAY

I don’t “get” follow Friday.

I mean, I understand the idea. What I can’t fathom is the point of putting in multiple people in a single tweet.

It has almost ZERO impact.

Especially since so many other people are doing the same thing on the same day. It’s like looking at the car ads in the Sunday newspaper:

A big fat sea of sameness.

Why not plug ONE person with a reason why, instead?

5. RE-TWEETING FOLLOW FRIDAYS

This is when someone does a Follow Friday of someone’s name and, say, 5 others. And then one of the people whose name was RT’d decides to RT that same tweet — every single time.

Ugh.

It dang near burns the eyes to read them.

# # #

OK, again, I’m NOT Mr. Twitter expert.

So take this email with a shaker of salt.

But if you want to stand out online (Twitter or elsewhere) you have to have impact. And if you want impact, don’t be the kid who’s always “spraying it” instead of “saying it.”

For a free lesson showing you how to monetize Twitter (from a “for real” Twitter expert) check out:

Ben Settle