Got this ditty from “Email Players” subscriber Michael Cheney.
Michael is a cool cat who just happens to be one of the “founding fathers” of Internet marketing as we know it. (He built his first website back in 1995, and his first product did $250k — which is almost $400k in today’s money, and that was without hardly any of the same advantages, foresight, marketing tools, product launch formula training, etc we have today).
Anyway…
I recently did an affiliate promotion that was like the perfect storm. It converted great, the product was awesome and I was able to use my new-found Settlesque style of emails to push the message home.
Whereas other affiliates maybe sent 7 or 8 emails during the campaign I sent 19 (without a single complaint) – I’ll explain how in a sec. I came #2 on the leaderboard and made nearly $6k in profit.
There are two other affiliates I usually struggle to beat in contests. Using my new email style (and frequency) I was able to not only beat these two guys but actually shifted more sales than both of them combined.
Sure, there were other factors at play here. But make no mistake about it – 90% of the success of this promotion was down to what I learned and applied from you dude.
I was able to send 19 emails because I was offering “edu-taining” emails just like you teach how to do inside the Email Players newsletters.
The feedback I’ve had since starting this has been nothing short of incredible.
I’ve had offers coming out of the wazoo.
I’m on more people’s radars than ever before.
Marlon Sanders even called me up. My peers, my list members and my heroes have come forward in droves saying how they love my emails.
People are opening, reading, clicking and loving my emails. To say sales are up is a freakin understatement.
This has been a transformation of the highest order.
Thank you.
That’s all I’m sayin’.
To use my kinda-sorta mysterious ways, go here:
Ben Settle


