One of my favorite stories is “Animal Farm.”
It was written by George Orwell.
And it’s about the various animals of a farm successfully revolting against their human owner, only to slide into a far more brutal tyranny among themselves.
At one point, the commie tyrant animal says:
“All animals are equal, but some animals are more equal than others”
And you know what?
I just realized it’s sorta the same with my customers.
At least, with the forthcoming Copywriting Grab Bag relaunch.
Here’s what I mean:
I’ve been getting questions from people who already have the previous version of the product, and want to know if there is enough new stuff added to make it worth buying it again.
Very good question.
Mayhaps this will clear up the confusion:
There are two components added:
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1. 100 pages of new copywriting content (from my paid newsletter)
2. 106 pages of email training
And what I’ve decided is this:
Previous Copywriting Grab Bag buyers can subtract whatever they paid for their product originally from the $197 launch price. Just send me your receipt (or I can look it up in my system if you don’t have it) and I will send you a shopping cart coupon code before buying. If you paid the $137 that means you get it for just $60, but if you paid $97 for it (its original price) you would have to pay $100 for the newer one.
So yeah, some customers are more equal than others.
But, it’s the fairest way to go, I think.
BTW, what’s the VALUE of the new info?
Well, let’s put it this way:
The 5 Crypto Marketing Newsletter issues that make up the extra copywriting training would run you $135 to buy the back issues separately (and they are only for sale to subscribers).
And then there’s the email info.
That’s a bit harder to pin a price value on.
But basically, it’s not for sale anywhere.
You’d have to buy Michael Senoff’s expensive HMA deal for it.
Anyway, that’s that.
To get the $100 discount, go to:
Ben Settle

