Remember when I wrote about finances last week?
And how, one big financial mistake was “carrying buckets instead of building pipelines”? And how a pipeline is income that “flows” to you, instead of you having to go out and get it?
Well, let’s rap about that some more today.
Below are some ways to build “pipelines.”
This is not an exhaustive list (not even close).
But this should get the ol’ juices flowing, and hopefully give you some ideas to start implementing:
- Investments (like real estate)
- Strategic partnerships (where you get paid based on recurring sales — such as writing an ad and getting paid on ongoing commissions)
- Selling a continuity product or service (print newsletters, membership sites, health supplements, consumable products people have to re-order, insurance, etc)
- Setting up affiliates and joint venture relationships where other people are constantly selling your products for you
- Writing a book and either (1) having a publisher sell it and pay you royalties or (2) put it on sites like amazon.com and get paid every time it sells
- Give your product rights to someone else to sell (who knows marketing, of course) where they are paying you ongoing royalties on sales
And so on, and so forth.
Anyway, here’s the big idea:
To build financial “pipelines”, do activities where you do the work (or make the investment) once, and then get paid on it perpetually, forever and ever.
And when you build one, start building another.
And another.
And another…
Until you’ve got MULTIPLE pipelines coming in.
That way, if one craps out on you, the others are still strongly in place and you won’t miss a beat.
Simple, but effective.
And, if you want some help, then check this out:
When you subscribe to The Crypto Marketing Newsletter, you get 12 valuable bonuses instantly upon subscribing — including a $97 product (I negotiated the rights for) called “Audio Marketing Secrets.”
It shows you EXACTLY how to create digital products FAST.
Sometimes in just a couple hours!
And it’s perfect for creating “pipeline” income like membership sites, a CD-of-the-month, etc.
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Ben Settle

