Not if you build yours right, at least:
Hi Ben,
I have a few questions. Hopefully you’ll answer all – or some. Fingers crossed.
I’ve read some of your blog articles, watched a few of your youtube videos and checked out your offerings on Amazon.
When you talk about clientless writing, selling through email & that beginners that take the time to concentrate & put in the effort will see results – How much of that basic start is dependent upon social media and building your personal brand through social media?
What knowledge of brand building does one need to accomplish this?
And- Your books on Amazon- do they explain your technique for building this type of business?
I’m accustomed to doing business face to face – I don’t mind the internet but the whole invest
2010% of your time in SM idea that the youngerlings believe in……well, it’s not quite my cup of tea.
So, I find your premise intriguing. Your FAQ page says you don’t engage in SM platforms (except 1).
I’d love to know more.
The answer:
None of the above starts with or is dependent upon creating or growing a brand.
The brand comes second.
Second after what, you may ask?
After doing the basics:
~ Opt-in page
~ Sales letter/offer
~ Relentless daily email to the sales letter/offer forever
Social media is not a requirement one way or the other.
And if you do the above right, you should start to have epiphanies, start seeing what people are responding to (or not responding to), questions asked, what triggers engagement, what your strengths are, what your weaknesses are, what your game is and what your game is not, and the list goes on. These are the seed germs of what will grow into a brand people immediately are attracted to or repelled by. Your peculiar communication style, philosophies, & methods of how you do things will also develop, express, and come through too.
But it starts with the basics.
The raw fundamentals.
And not whether you’re on social or not, or anything else.
For the fundamentals of Email go here:
Ben Settle
