No, not a goo-roo.

But, an actual guru.

Or, more specifically, since “guru” is such a dorky word (and so fun to mock), a leader in your niche, with a decent sized following, and people who trust your judgement, recommendations, and philosophies about whatever it is your bad self does.

Anyway, check this out:

Yesterday I mentioned Scott Haines and his Trump sales letter.

Easily one of my favorites of all time.

And, it’s also a masterpiece of persuasion.

(In my humble, but accurate, opinion.)

What makes it so persuasive?

And, worthy of serious study?

Well, for one, it is a PERFECT ad to model (not copy and paste — not that you could unless you happened to be a real estate investing celebrity) for anyone who is a well-known leader in your respective niche, industry, or field.

I’ve studied this sucker for over 9 years now.

(Yes, I pull this ad out regularly to study it.)

And the tone… the flow of information… the bullets (it’s rife with curiosity-drenched bullets)… the offer… the “voice”… all of it is a perfect “model” for anyone with any kind of leader/celebrity appeal.

But, here’s the thing.

It ain’t easy to find this ad.

And, no doubt the copywriting fanboys will be scouring the archive sites and forums and search engines now.

Hey, good luck.

And I mean that.

Really.

Good luck.

I hope you do find it.

Or, you can place some value on your time and get it from the source himself, along with the principles on WHY it works:

Scott Haines.

Here’s what I mean:

When I spoke with him a few weeks ago about promoting his copywriting course (something I’ve done in the past and was anxious to do again) I asked:

“Hey, Scott, can you include your Trump ad in it?”

He agreed.

And, so it is, my little droogie.

Plus, here’s something else:

If you nab his course by midnight tonight using my naked affiliate link below, you also get these unique bonuses with a verifiable value of over $900 (i.e. they have a real retail value people have paid for — not phony made-up goo-roo value):

(1) “Crypto Marketing Secrets” book:

This is the entire 30-issue run of The Crypto Marketing Newsletter.

(Which ran from early 2010 through mid 2012).

This book is not for sale anywhere else. Less than 30 people on the planet possess it. And, it’s a “for real” $810.00 value (the run was 30 issues, and each issue costed $27)

NOTE:

This is a *physical* book that will be sent by mail.

(At my expense).

(2) Choose any back issue of “Email Players”

You’ll get a pdf of my most current “Email Players” issue catalog. Pick any issue you want and I’ll send it to you (again, at my expense, anywhere in the world).

Back issues go for $97.00 a piece.

So, again, not fantasy land goo-roo value.

This is for real retail value.

(3) The exact bullet points template I use

This document contains the bullet points template I have on my desk (it’s next to my left arm now, as I type this, and is always there) that I use in emails and sales letters..

It’s short cut my writing time by a factor 10.

(Easy).

The only other way to get this is buying my $297 “Copywriting Grab Bag” product. But, I’ll include it with your free “Email Players” issue and “Crypto Marketing Secrets” book.

Anyway, there you have it.

That’s a lot o’ goodies.

All yours.

And, all free.

But, only if you buy Scott Haines’s copywriting course from my “buck naked” affiliate link before tonight at midnight.

Here’s the link:

www.CopywritingGrabBag.com/haines

Ben Settle