“Janine, someone with your qualifications would have no trouble finding a top-flight job in either the food service or housekeeping industries.”
— Dr. Peter Venkman
“Ghostbusters”
Recently, I was reading about a chick with some community college business course experience who is so fed up with the male patriarchy and capitalism running the business world, she decided to bewb-up and make a difference.
Her big idea?
To start a feminist business school to fight masculine capitalism.
According to the news story, she said it’s much better to have businesses run on feminine traits — like mindfulness, gratitude, and generosity, to promote the “redistribution of money and power” (exact quote) — than it is to have businesses run on masculine traits — like individualism, speed, and efficiency.
My opinion?
I may be gender-biased.
But, I think feminists would do better listening to their uncle elBenbo.
In fact, here’s my 100% “feminist-friendly” 3-step business plan:
- Build an email list of people who have money to spend
- Mail it daily with offers they want to buy
- When they buy something, deliver it a timely and efficient manner, and then sell them something else
But, I’ll admit:
My ways are 100% based on capitalism.
And, also, individuality, speed, and efficiency.
(Mindfulness, gratitude, and generosity don’t exactly pay the bills in my experience.)
So probably a non-starter for many feminists.
For everyone else?
Go here to learn my evil, toxic-patriarchal email copywriting ways:
Ben Settle
